News
Virgin new sponsor of London Marathon
by Ed Kemp,
Marketing
16-May-08, 08:29
Canon relaunches website with Euro 2008 theme
by Alex Brownsell,
Marketing
15-May-08, 14:10
Sky Player brand replaces Sky Anytime
by Alex Brownsell,
Marketing
15-May-08, 12:10
Sainsbury's to launch non-food range online
by Alison Donnelly,
Marketing
14-May-08, 16:04
Orange supports Animal tariffs with ad campaign
by Alex Brownsell,
Marketing
13-May-08, 16:46
McDonald's tops hated brands poll, while Beckham and Katona most loathed celebs
by Nicola Clark,
Marketing
13-May-08, 08:30
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Features
KFC takes a seat at the breakfast table
by Gemma Charles,
Marketing
13-May-08, 14:11
LONDON - A new era in fast-food retailing was ushered in last week in central London as KFC launched its A.M. breakfast menu. In a radical move, the chicken restaurant chain is planning to take a bite out of the lucrative breakfast market, which, according to Sandelman & Associates, accounts for 10% of all fast-food sales.
Is Freesat better by definition?
by Alison Donnelly,
Marketing
13-May-08, 14:25
LONDON - The UK's digital TV landscape changed once again last week as ITV and the BBC finally unveiled their Freesat service with minimum fanfare. The joint offering will target the 25% of the population who cannot access Freeview, as well as giving those with high-definition TV sets a way to watch HD content without having to sign up to Sky or Virgin.
Gulf carriers pile on the pressure
by Jane Simms,
Marketing
13-May-08, 14:00
LONDON - The prodigious growth of airlines in the region has left their European competitors playing catch-up.
The Marketing Profile: Anna Rosier of Organix
by Richard Abbott,
Marketing
13-May-08, 13:00
LONDON - We've all been there - sitting at the back of an interminable sales conference, listening to some dullard waffling on about corporate synergies or blue-sky thinking.
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26 June - Marketing To Children & Parents, The Cavendish Conference Centre, London. 26 June 2008.
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