Guinness aims for African success with new beer created especially for the continent

Guinness aims for African success with new beer created especially for the continent

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Taylor Swift falls off a treadmill for Apple Music's 'Distractingly Good' spot

Taylor Swift falls off a treadmill for Apple Music's 'Distractingly Good' spot

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Apple at 40: slowing down but still strong

Apple at 40: slowing down but still strong

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Sainsbury's £1.4bn Argos offer is accepted by Home Retail Group board

Sainsbury's £1.4bn Argos offer is accepted by Home Retail Group board

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Pimm's sponsors Big Ben to help fund restoration of tourist landmark

Pimm's sponsors Big Ben to help fund restoration of tourist landmark

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April Fools' Day: this year's best and worst pranks by brands

April Fools' Day: this year's best and worst pranks by brands

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Mini taps into charity-shop chic with launch of Hipster Hatch

Mini taps into charity-shop chic with launch of Hipster Hatch

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Pele sues Samsung for $30m over use of lookalike in ad... and more

Pele sues Samsung for $30m over use of lookalike in ad... and more

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'Brand purpose' means nothing if you don't deliver

'Brand purpose' means nothing if you don't deliver

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Mary Portas: creativity is about finding a brand's essence and expressing it in a powerful way

Mary Portas: creativity is about finding a brand's essence and expressing it in a powerful way

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Ladbrokes' marketing boss on being the new boy at work

Ladbrokes' marketing boss on being the new boy at work

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Beyonce's sportswear brand Ivy Park finally launches

Beyonce's sportswear brand Ivy Park finally launches

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Four things brands should consider when going programmatic in 2016
Sponsored feature

Four things brands should consider when going programmatic in 2016

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Comedy great Ronnie Corbett dies: remembering his hilarious ads

Comedy great Ronnie Corbett dies: remembering his hilarious ads

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Heineken shows the 'Faces of Heineken' for recruitment campaign

Heineken shows the 'Faces of Heineken' for recruitment campaign

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'Nobody from Liverpool': petty bigotry and stereotyping are endemic in marketing

'Nobody from Liverpool': petty bigotry and stereotyping are endemic in marketing

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Coke's former chief European marketer Rebecca Messina joins Beam Suntory

Coke's former chief European marketer Rebecca Messina joins Beam Suntory

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Air France promises flying experience of your dreams in new campaign

Air France promises flying experience of your dreams in new campaign

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Waitrose tests its first cashless store

Waitrose tests its first cashless store

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Consumer confidence fails to recover as Brexit 'jitters' hit home

Consumer confidence fails to recover as Brexit 'jitters' hit home

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TUI focuses on 'safe' destinations after Turkey and North Africa terror attacks

TUI focuses on 'safe' destinations after Turkey and North Africa terror attacks

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A view from Dave Trott: Real disruption is uncomfortable

A view from Dave Trott: Real disruption is uncomfortable

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Heineken global marketing boss Soren Hagh moves to Italy to take on MD role

Heineken global marketing boss Soren Hagh moves to Italy to take on MD role

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Dyson's pollution-busting Pure Cool Link marks its Internet of Things debut... and more

Dyson's pollution-busting Pure Cool Link marks its Internet of Things debut... and more

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Is data detrimental to creativity?

Is data detrimental to creativity?

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