The campaign, which gives an out-of-kilter perspective on iconography typically associated with summer is for "Summer’s Different Here", a showcase of the work of three artists debuting their work at The Andy Warhol Museum.
The ads are appearing outdoors at locations including bus shelters and Pittsburgh International Airport, as well as in local publications, on digital banners and as postcards distributed throughout the city.
Client: Eric Shiner, director, The Andy Warhol Museum
Agency: Marc USA
Creatives: Josh Blasingame, Greg Edwards, Craig Ferrence, Alyssa Davis, Tyler Bergholz, Dave Slinchak