#CES2014 Day One: Omni-present wearable tech and dodgy reception

It's been a mad day full of events, demos and lectures. We saw the pop artist/toymaker Kidrobot (Paul Budnitz), hanging out and displaying his work at the Samsung booth and we saw musician Swizz Beatz admiring his work.

  • Artwork from the pop artist/toymaker Kidrobot (Paul Budnitz)

    Artwork from the pop artist/toymaker Kidrobot (Paul Budnitz)

  • Swizz Beatz checks out Kidrobot's work

    Swizz Beatz checks out Kidrobot's work

  • The 55-inch, connected 4K TV from Hisense

    The 55-inch, connected 4K TV from Hisense

  • The BMW i3

    The BMW i3


So, what's the best stuff we saw on day one?

Wearable tech is everywhere at CES - and cooler than ever. Samsung [one of Jam's clients] unveiled the updated Galaxy Gear and blew everything else out of the water.

The best thing I saw all day was a live demo of the BMW i3 being controlled by the Galaxy Gear.

Imagine, on a cold winter morning, starting your car and getting your heat going from the comfort of your bed. You can now do this with a connect Galaxy Gear and BMW i3.

By just looking at your smartwatch, you can get a heads up on the car's battery life and driving range, if the doors are shut and locked, if you forgot to close the windows and/or sunroof - and even if you need an MOT.

The future we imagined with Knightrider is finally here.

How are we meant to live tweet the world's top tech if we can't get online?

It's fair to say that we've come very far from the Pebble, the first modern smartwatch, very quickly. We also saw the newer, sexier Pebble, Pebble Steel.

MetaWatch is the new smartwatch to watch. It's created by ex-Fossil watchmakers and ex-Vertu designers and looks great.

I also loved seeing the 55-inch, connected 4K TV from Hisense. This is the future of home entertainment, a stunning screen that ensures you're watching films the way the director intended. Beautiful.

The bad?

Mobile reception. I've heard people with AT&T LTE get great reception. The rest of us are struggling. I would expect more from the world's biggest tech show. How are we meant to live tweet the world's top tech if we can't get online?

There's a whole week of tech to take in yet, and we've yet to lose our shirts in the casinos.

First published on Marketingmagazine.co.uk


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