Rugby stars take on dancing bananas in HSBC's Hong Kong Sevens hip hop-style battle

HSBC invites rugby fans to #BringYourGame
HSBC invites rugby fans to #BringYourGame

Men and women dressed as bananas, Tetris pieces, sushi and a washing machine take on the world's leading rugby sevens players in a surreal hip hop-style battle in this HSBC film.

The 95-second clip promotes the bank’s sponsorship of the 2014 Cathay Pacific/HSBC Hong Kong Sevens, part of the HSBC Sevens World Series, where outlandish costumes in the stands have become a tradition.

Players including England’s Dan Norton, DJ Forbes from New Zealand and US international Carlin Isles feature in the surreal ad, which uses the hashtag #BringYourGame.

Brand: HSBC

Client: Andrea Newman, global head of advertising and marketing communications, HSBC

Agency: Saatchi & Saatchi London

Creatives: Kate Stanners, Paul Silburn 

Discussion

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Brand Republic Jobs

subscribe now