Marketing Mix: Pen Portrait - Clare Grant, head of business marketing at Telewest Business

You had better make sure you have all your facts straight if you criticise this writer, as she will probably have been there before you.

This carefully placed and slowly written script indicates that she has a strong tendency to monitor her output with close scrutiny.

This is not an indication that she lacks confidence, but rather that she is able to meet challenges head-on and likes to be ready.

She concentrates on getting things right, right now. She is communicative and, when she is scrutinising something, has a very close eye for detail.

Tony Grace, managing director of Telewest Business, says: There is nothing Clare likes better than a challenge, because she is sure she will win.

When I try to pick holes in her plans, she covers all the bases.

Diane Simpson FRSA, a founder member of the British Institute of Graphologists, has written three books about handwriting analysis.

She has devised a chart enabling her to analyse 18 key measurements of handwriting. A member of the Appeal Council of the Psychiatry Research Trust, Diane is also an acclaimed after-dinner speaker.

Her number is 01244 390 681, or visit


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