Terminator 2: Is Vodafone a secret Helen Daniels fan?

Apparently the voice (not face) of Vodafone should be a sporty, 'interesting' female from the south of England.

According to speech software business Rhetorical, the mobile operator asked it to supply a voice for its UK automated services, although the Vodafone press office was unable to say if such a voice would be used.

After weeks of listening to showreel tapes and auditioning people, Rhetorical believed it had hit the nail on the head with an actress who has appeared in Australian soaps but whose identity is a closely guarded secret (Terminator is imagining a cross between former women's England cricket captain Rachel Heyhoe-Flint and Neighbours' Helen Daniels).

So, Rhetoric set about recording this elusive southern filly's voice over 10 days for several hours a day. Poor thing. One can only imagine how her backhand may have suffered through neglect. The result was a sound-bank of words, which could be broken down into basic units and reconstructed by computer into sentences.

Marc Moens, chief executive of Rhetorical, said: "The only way you can tell the difference is if you give the voice a tongue twister to say several times - a real actress would struggle."

So, who would the other operators choose? O2's Happy Hour promo might benefit from light entertainment master Bruce Forsythe. And what of Orange? Would the man from Del Monte say 'press one for yes?'

Discussion

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Brand Republic Jobs

subscribe now

Latest

Ex-Thomas Cook marketer Mike Hoban resurfaces at Morrisons
Barbour creates real-time illustrations of consumers' stories for summer campaign
Viral review: Samsung goes for Apple’s jugular but fails to connect
View from Brazil: why we didn't believe we could lose the World Cup
Heineken unveils ‘Open Your City’ drive with Metro for ‘men of the world’
Unilever continues portfolio 'reshaping' with Slim-Fast sale
Amazon to fight US authorities over in-app purchase claims
Google set to invest $100m in Europe's tech start-ups
Metcalfe's set to release quirky debut TV ad
Samsung pities the iPhone 'wall huggers'
Smirnoff campaign aims to make Formula One less elitist
Apple wins EU battle to register store layout as trademark
Marketing directors need to step outside 'marketing box' to earn seat on the board
Hottest virals: Burger King’s emotional gay pride Whopper ad, plus Apple and Guinness
Developer creates software enabling Google Glass mind-control
Kick-ass girl beats up shopping centre staff in music video
Top 10 ads of the week: Aldi's World Cup cider ad scores with consumers
Sony relives Germany's 7-1 victory against Brazil in Subbuteo Vine
Burberry credits 9% revenue hike on strong online sales and 'more targeted marketing'
Ritz returns to UK TV screens after 30-year hiatus
Mars creates chief health and wellbeing officer role
Brands make the most of Germany's dramatic victory over Brazil
Adios Justin King! Watch our video tribute as he leaves Sainsbury's after a decade
Nike calls time on 13-year Manchester United kit deal
Three TV ad banned over misleading 'free' call claims
GNM boss David Pemsel: 'The Guardian has got its mojo back'
M&S has missed a massive opportunity to put digital strategy at its heart
Google partners with the Barbican to show coders are artists
Samaritans encourages men to talk about issues with #DownNotOut campaign
Lego's partnership with Shell 'not awesome', according to Greenpeace viral