The Diary would like to apologise for a cock-up in Campaign the other
We made a hash of the credits for M&C Saatchi’s ‘insights’ ad for
Whiskas, singled out for the prestigious Pick of the Week slot.
Tony Barry was correctly listed as the copywriter, as was Kevin Thomas,
the art director, and so on. But there was one crucial omission.
Bernard Barnett, our own esteemed former editorial director and current
incumbent of the executive vice-presidential director of corporate
communications seat at Young and Rubicam Europe, was, of course, the
star of the ad. Full credit should be extended to him as such.
And you thought that being European PR thingy at Y&R was a full-time