NEW MEDIA: Anglican books get online push with new site

The Church of England’s publishing arm, Church House Bookshop, has decided to market itself on the Internet by launching an e-commerce site which will sell Church of England books and other merchandise.

The Church of England’s publishing arm, Church House Bookshop, has

decided to market itself on the Internet by launching an e-commerce site

which will sell Church of England books and other merchandise.



The Church of England, not renowned for its modernising nature, believes

the site will bring Christianity to the Web, and bring the institution

up to date.



The new site is aimed at Christians across the UK who cannot visit the

institution’s Church House Bookshop in Great Smith Street, London.



The site will sell all of the shop’s books and merchandise, and is

expected to offer information on the Church as well.



Church House Publishing, one of the largest religious booksellers in the

UK, plans to launch the site in August with its own dedicated

address.



At present, the group has a small Web presence which only offers

information on its religious titles and is integrated with a site at

www.herald.co.uk/clients/c/church _house.



The new site is being developed by Triptych Systems.



The Church of England’s Internet address is www.anglican.org.uk.



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