STOP PRESS

BT is thought to have drawn up two shortlists to divide what is the biggest chunk of ad business in the UK, the pounds 60m-plus account currently held by Abbott Mead Vickers BBDO. The shortlist for its consumer account is AMV, M&C Saatchi, TBWA GGT Simons Palmer and one other. The list for its business account is AMV, M&C Saatchi, Rainey Kelly Campbell Roalfe, Partners BDDH and Duckworth Finn Grubb Waters. BT refused to confirm the lists.

BT is thought to have drawn up two shortlists to divide what is the

biggest chunk of ad business in the UK, the pounds 60m-plus account

currently held by Abbott Mead Vickers BBDO. The shortlist for its

consumer account is AMV, M&C Saatchi, TBWA GGT Simons Palmer and one

other. The list for its business account is AMV, M&C Saatchi, Rainey

Kelly Campbell Roalfe, Partners BDDH and Duckworth Finn Grubb Waters. BT

refused to confirm the lists.



The TV market is showing signs of revenue growth for the first quarter

of the year, despite talk of an economic downturn. Latest industry

estimates suggest total broadcast revenue for January could hit pounds

222m. The figure for that period last year was pounds 203m, a rise of

9%. The market is being fuelled by car advertisers preparing for the new

March registration.



Britvic has appointed Cathryn Sleight as marketing director for its

stills brands, including Robinsons. Sleight, who was marketing manager,

replaces Jenny Ayres who left the company last December to join

CenterParcs.



John Dale is retiring as vice-president of Master Brands Europe, an

operating division of Mars. Dale oversaw marketing for all Mars’

non-confectionery brands including Pedigree, Dolmio and Uncle Ben’s.



He has been replaced internally by Sandra Blaza.



The COI is holding pitches for an agency to create a TV campaign aimed

at pensioners who may be entitled to extra benefits. No formal list has

been drawn-up, but it is understood to be from the COI’s roster.



Thorn, the TV and radio retailer which includes Radio Rentals, has

appointed Laurence Cooklin as group chief executive. Cooklin starts in

April, joining from Signet where he is chief executive of UK

jewellery.



Direct mail is on course for a record year. Direct Mail Information

Service figures for the third quarter of 1998 show 996 million items

were sent out between July and September, a 15% increase year on

year.



Hamish Pringle, vice-chairman and director of marketing at Saatchi &

Saatchi, is leaving the agency to set up a marketing consultancy called

Brand Soul.



The ASA received 140 complaints about a Sunday Times ad, which used a

photograph of a woman in a leather bikini tied to a cross. The

complaints were upheld on the grounds of being tasteless and

blasphemous.



The Football Association is close to signing the Nationwide Building

Society to sponsor the England team in an estimated pounds 11m four-year

deal.



Nationwide said it was in ’advanced negotiations’. (Agenda, page 14)



The Office of Fair Trading’s legal action, aimed at outlawing the

Premier League/BSkyB pounds 670m TV deal, began on Tuesday.



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