SUPPLEMENT: IPA ADVERTISING EFFECTIVENESS AWARDS 1996; The judges

THE JUDGES Chairman: Lord Sheppard, Chairman, LondonFirst

THE JUDGES

Chairman: Lord Sheppard, Chairman, LondonFirst



Convenor: Gary Duckworth, Chairman, Duckworth Finn Grubb Waters



Howard Barratt, Partner, Arthur Anderson



Emily Bell, Media editor, The Observer



Stewart Butterfield, Sales and marketing director, Channel 4



Nick Kendall, Group planning director, Bartle Bogle Hegarty



Seamus McBride, Marketing director, Bass Brewers



David McNair, Chairman, ISBA Executive



Charlotte Pinder, Management consultant



Terry Prue, Senior partner, HPI Research Group



Professor Mark Uncles, Professor of Marketing, Bradford University



Rosi Ware, Managing director, Millward Brown



Janet Hull, Consultant director of advertising effectiveness, IPA



THE IPA ADVERTISING EFFECTIVENESS COMMITTEE



Chairman: Hamish Pringle, CME KHBB, K Advertising



Graham Bednash, Michaelides & Bednash



James Best, BMP DDB



Gary Duckworth, Duckworth Finn Grubb Waters



Paul Feldwick, BMP DDB



Peter Field, Grey Advertising



Steve Gatfield, Leo Burnett



Nick Kendall, Bartle Bogle Hegarty



Simon Marquis, Marketing



Mark Robinson, Publicis



Stephen Woodford, WCRS



Tessa Gooding, IPA



Janet Hull, IPA



Nick Phillips, IPA



SPONSORS of the 1996 advertsing effectiveness awards



Marketing



Bartle Bogle Hegarty

BMP DDB

Channel 4

ITV Network Centre

J Walter Thompson

KPMG Peat Marwick

Leo Burnett

Maiden Outdoor

Marketing Forum

Millward Brown

Mirror Group Newspapers

Taylor Nelson AGB



Winning entries for the 1996 IPA Advertising Effectiveness Awards can be

read in full in Advertising Works 9, to be published in March 1997.



All 500 award entries since 1980 are now available on the computerised

IPA Data Bank.



The Index of the Data Bank is also available on the IPA Internet site

http://www.ipa.co.uk and on floppy disc from the IPA information centre.



For more information contact the Institute of Practitioners in

Advertising, 44 Belgrave Square, London, SW1X 8QS. Tel 0171 235 7020,

fax 245 9904



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