Best foot forward
The Advertising Association has announced that James Best, chairman of
BMP DDB, will become its new chairman from February 1. Best joined BMP
as a trainee planner in 1975 and was appointed to the board of DDB
Needham Worldwide in 1991.
Door-to-door distribution firm The Leaflet Company is to merge with MRM
Distribution to form the largest door-to-door distributor in the UK. The
merger follows the purchase by The Leaflet Company’s parent, The
Mediaforce Group, of MRM from Taylor Nelson AGB.
Making a spectacle
Dolland & Aitchison is launching a new brand identity and store format
through design consultancy Rodney Fitch. The new look, which is being
trialled in Bristol, includes an update of the retailer’s owl logo,
unchanged for 250 years.
Hewlett-Packard has taken on board the message from the National Canine
Defence League in the cinema ad for its HP DeskJet 693C inkjet printer.
The ad, the launch of which coincides with the showing of 101
Dalmatians, will carry the message ‘Please think carefully before buying
GGT Advertising has promoted Jay Pond-Jones to executive creative
director. The promotion follows the decision by former joint creative
director, Robert Savile, to leave GGT to form his own company and work
on the Channel 5 launch.
Silk Cut is to sponsor the British entry in the Whitbread Round the
World Race. The multi-million pound sponsorship will include the naming
of the British yacht Silk Cut.
Fidelity Investments has appointed Kelly Weedon Shute as its new
advertising agency, with a brief to give the company a more clearly
defined position in the increasingly crowded financial services market.
Previous incumbent Hill Murray will retain the media buying.