Confex 1997 Preview: Guide to the workshops and seminars



(Workshop sessions are free)

Tuesday, February 25


Working with Destinations for a Successful Event

Combining a profile of UK conference destinations with a guide to what

makes a well-balanced and memorable event.


Figuring out the Meetings Industry

What is the value of the meetings industry, and the scale of its

economic impact? What do the growth trends look like now?


Qualifications for the Events Industry

Latest information on the N/SVQs for the industry, launched by the

National and Scottish Qualifications authorities, and still in the

course of accreditation.


The Exhibition Industry Consortium

The Exhibitor Club is launching an exhibition consortium at Confex,

aimed at reducing costs for exhibition organisers. Medium and small

organising companies cannot develop their shows as quickly as they would

like, because of limited resources and tight budgets.

Wednesday, February 26


Meeting Facilities in Today’s Market Place

A review by an experienced international convention centre team on the

implications of the changing meetings market for facility design,

technology and services.


People Power

Experts in management consultancy, recruitment, training and personnel

development will put forward a plan for companies in the incentive

travel industry to maximise their human resource potential.


Managing IT

A discussion on the implications of new technology for the meetings

industry, including new applications such as online registration for

international conventions.


The Impact of the European Union on the Meetings Market

Continuation of an annual survey of the European conference market, and

the impact, present and future, of the European Common Market on many

aspects of the industry’s work.


UK Conference Market Survey

The results of the 1996 UK Conference Market Survey will be launched,

providing information on the venue selection and conference organising

criteria used by 500 UK-based corporate buyers.


Planning a Corporate Hospitality Budget

A workshop designed to take delegates through the steps required in

planning a corporate hospitality budget to ensure both that the right

type of event is selected, and that value for money is achieved.

Thursday, February 26


The Millenium - The Challenges Ahead for the Events Industry

A look ahead at the likely demand for events in the new millenium, in

terms both of the nature of events that will be required, and the



(Each seminar costs pounds 95 + VAT)

Tuesday, February 25


Meetings in Technology - Towards the Next Millenium

A discussion on various media from the most common presentation tools to

new ways for using traditional slide and overhead presentations.


Effective Conference Marketing

Presented by the Association of British Professional Conference

Organisers, the seminar will cover the core elements required for

successful conference marketing, with practical advice on maximising



Global Conferences and Incentive Logistics

A detailed look at the factors which make organising a conference or

incentive package on the other side of the world different from

organising it in your own back yard.


Career Planning in the Meetings Industry

Aimed at event organisers, the session will explain the career paths

available in what has become a global industry, and outline the fields

of expertise expected from professional meetings managers.

Wednesday, February 26


Meetings Excellence - Getting the Best from Meetings Venues

If venues are to meet your expectations, they may require motivation,

too. Peter Rand, founder president of the MIA, draws on more than 25

years of experience to explain how to get the best from meetings.


Exhibitor Wise

Exhibitions are a dynamic and cost-effective way of reaching a target

audience. The session is designed to help delegates make the most of

their participation before, during, and after the event.


Meeting Planning Step by Step

Joan Eisenstodt, a meeting planner for more than 25 years, will explore

the many elements needed to achieve a successful event, from

establishing objectives and setting budgets to site selection and



Earls Court 2, London

Day                          Opening times

Tuesday, February 25         10.00-18.00

Wednesday, February 26       09.00-18.00

Thursday, February 27        10.00-16.00

Entrance is free to visitors who register in advance, but otherwise

costs pounds 10. For further information, call the Confex Hotline on

01203 426 482.


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