MEDIA: United tops UK media

United News & Media is the UK’s biggest media owner, with advertising revenues of pounds 1.6bn, according to a ’Top UK Media Owners’ survey by Zenith Media.

United News & Media is the UK’s biggest media owner, with

advertising revenues of pounds 1.6bn, according to a ’Top UK Media

Owners’ survey by Zenith Media.



The report, based on 1997 figures, is the first to list media owners by

media-related revenue and puts Rupert Murdoch’s BSkyB in second place

with pounds 1.4bn, while the Daily Mail & General Trust is third with

pounds 1.2bn.



The list covers 42 of the UK’s top media owners in print, broadcast and

outdoor. Total billings is pounds 11.3bn, of which 74% is made up by the

top ten owners, with combined revenue of pounds 8.3bn.



The report does not include high-profile players such as News

International, owned by US-based News Corp or other major companies such

as Conde Nast, publisher of Vogue, and the National Magazine Company,

part of a US-based parent company.



Other entries in the list include Capital Radio, ranked 20th, on pounds

86.1m and the BBC in 14th place on pounds 282.9m. Chris Evans’ Ginger

Media, which produces radio shows and TV programmes such as TFI Friday,

is 33rd, with an advertising revenue of pounds 40m.



IPC Magazines, publisher of Loaded and Marie Claire, brings in pounds

325m of revenue, according to 1996 figures. IPC has not published

up-to-date figures since it was sold by Reed Elsevier earlier this

year.



Emap has a UK revenue of pounds 235m. But if it includes its French arm,

its business publishing and other interests, it is more than double the

size of IPC on pounds 663.6m.



Maiden Outdoor, which earlier this year issued a profit warning, has a

media revenue of pounds 63.2m. Its main rivals JC Decaux and Clear

Channel - which recently took over the More Group - are not listed as

they are not owned by UK-based companies.



Adam Smith, head of publications at Zenith Media, said: ’Most analysts

concentrate their attentions on publicly-quoted companies. Companies not

listed on the Stock Exchange can be overlooked.’



Top ten UK media owners

Rank by media revenue     (pounds m)

United News & Media           1643.4

BSkyB                         1391.0

Daily Mail & Gen Trust        1191.5

Carlton                        786.0

Granada                        676.8

Pearson                        676.0

Emap                           663.6

Mirror Group                   517.0

Channel 4                      513.4

Guardian Media Group           326.0

IPC                           *325.0

* 1996 figures



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