What were the marketing moments of the last 75 years?

To celebrate Marketing’s 75th anniversary, the magazine’s editors and reporters have come up with a list of the most important marketing moments from the last 75 years. Have we missed any big events or do you disagree with our list? Have your say by posting a comment at the end of the list:

1939 - Leafleting the Germans

1945 - Jaguar roars to life

1946 - COI opens

1950 - Sainsbury's opens first UK supermarket

1954 - Food rationing ends

1954 - NRS launches the ABC1 social grading system

1955 - Gibbs SR first TV advertiser on the new ITV channel

1959 - Mini hits the road

1960 - Sports sponsorship starts when Mark McCormack shakes hands with Arnold Palmer

1962 - Advertising Standards Authority launches

1963 - Tesco introduces Green Shield Stamps to UK

1964 - Manufacturers lose pricing powers with passed of Resale Price Act

1965 - First tobacco advertising ban starts with TV

1966 - Labour pay freeze sparks company car boom

1967 - Barclays installs first cash machine

1967 - First edition of Philip Kotler's Marketing Management

1968 - Government launches ‘I'm backing Britain' to promote industry

1968 - Trades Description Act comes into force

1970 - Virgin Empire begins with mail order record business

1971 - Britain's currency goes decimal

1973 - Public information cat Charley makes screen debut

1973 - Britain joins the Common Market

1974 - McDonald's opens first UK restaurant

1976 - Body Shop opens

1977 - Laker Skytrain lifts off

1979 - Liverpool signs first shirt sponsor deal with Hitachi

1980 - Allen Brady & Marsh makes British Rail execs wait in dirty reception room in successful pitch for the ad account

1980 - Competition Act allows companies to raise prices without making submissions to a government department

1980 - Nestle baby milk boycott starts in the UK

1980 - Walkman makes UK debut under name Stowaway

1980 - Supermarkets trial laser scanning

1980 - Sinclair ZX80 launches

1980 - Pac-Man arrives

1981 - Pepsi Challenges makes UK debut

1983 - Mailing Preference Service launches

1984 - British Telecom privatisation features ‘Tell Sid' campaign

1985 - Comedian Ernie Wise makes UK's first mobile phone call on Vodafone network

1985 - Betamax and JVC wage video war

1985 - Martin Sorrell buys Wire and Plastic Products

1985 - New Coke launches

1987 - Direct Mail hits the billion mark

1988 - RHM puts its brands put on the balance sheet

1989 - First Direct launches

1989 - Government caps number of pubs brewers can own and requires guest beers

1990 - Marathon becomes Snickers

1990 - The start of McLibel

1990 - Perrier hit by benzene contamination

1991 - Benetton launches shock ads

1991 - British Telecom rebrands to BT

1991 - Gerald Ratner's ‘crap' moment

1992 - Tesco launches Computers for schools

1992 - Hoover free flights fiasco

1992 - Premier League launches

1993 - Marlboro Friday 20% price cut rocks brands

1994 - Sunday Trading begins

1994 - Unilever launches and withdraws Persil Power after clothes damaged

1994 - First National Lottery draw

1995 - WH Smith becomes first online retailer

1995 - Tesco Clubcard launches

1995 - M&C Saatchi opens its doors

1996 - Pepsi goes blue

1996 - Hotmail launches

1997 - United Biscuits sues Asda for trademark infringement over Puffin biscuits

1997 - British Airways attacked over tail fins

1997 - Sainsbury's Bank opens

1998 - P&G launches Sunny Delight

2000 - Boo.com goes bust signalling general dotcom bust

2002 - Nectar card launches

2004 - Dasani lands Coke in hot water

2005 - Rover collapses

2005 - Nestle launches fairtrade products

2006 - Postal market liberalises

2005 - 24-hour drinking arrives

2006 - Cadbury salmonella scare

2007 - Ofcom clamps down on junk food ads

Discussion

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Brand Republic Jobs

subscribe now

Latest

Lynx tells men not to leave love to fate
HBO captures awkwardness of watching sex scenes with parents
Primark to open first US stores with Boston chosen as flagship location
Marketing spend on the up but a reality check is needed before celebrating
Top 10 ads of the week: Jackpotjoy and BT Broadband fend off Kevin Bacon
Lidl beats Tesco to 10m Facebook fans
Center Parcs ad banned for encouraging parents to take kids out of school
Coca-Cola, Cadbury and Amazon named top brands for targeting youth market
Leaked document shows Nokia to be rebranded as Microsoft Mobile
Nike lays-off hardware staff in move that casts doubt on future of FuelBand
Greenpeace says save the bees or humans will die
What brands need to know about changes to VAT and online downloads in 2015
Jimmy Savile victims urged to claim compensation in new ad campaign
UKIP launches biggest  ad campaign and stirs up 'racist' accusations
Apple boss Tim Cook provides voiceover on ad touting firm's renewed green commitments
John Lewis walks consumers through its history to celebrate 150 years of business
Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up
Hottest virals: Cute puppies star in Pedigree ad, plus Idris Elba and Fruyo
Amnesty International burns candles to illuminate new hope
Toyota achieves the impossible by calming angry Roman drivers
Tom of Finland's 'homoerotic' drawings made into stamps
YouTube reveals user habits to appeal to 'older' marketers
Ex-M&S marketing chief Steven Sharp consulting at WPP
Wolff Olins reveals new CEO after Apple poaches Karl Heiselman
Glasgow offers £30,000 prize to best digital idea for 2014 Commonwealth Games
Google's revenues surge but shares drop as it grapples with transition to mobile
Facebook beats Twitter to most 'marketing friendly' social media site crown, says DMA
Fableists believe children like Finn should be outdoors enjoying life
Homebase, Baileys and Camelot join the line-up at Media360
MasterCard renews Rugby World Cup sponsorship to push cashless message