CAREERS: Company CV - Nokia

Company facts

Company facts

Nokia Mobile Phones was established in the UK in 1984. It is the world's leading mobile phone company and a leading supplier of mobile and fixed-telecom networks.

The company also provides solutions and products for fixed and wireless-data communications, as well as multimedia terminals and computer monitors.

The company has headquarters in Finland, sales in over 130 countries, and employs more 60,000 people worldwide.

In September 2000 Nokia and Compaq joined forces to develop and market end-to-end mobile internet and intranet solutions for enterprise customers.

Andersen Consulting entered into a global co-operation agreement with Nokia in November to provide package solutions for businesses wishing to incorporate wireless capabilities.

In 2001 Nokia is due to launch the Nokia 9210 - a pocket-size mobile device with a colour display that enables users to access the web and e-mails. It will be the first such colour device on the market

According to MMS, Nokia's top brand supported by advertising in the year to October 2000 was its Nokia 8210 Mobile Phone with pounds 6,163,197.



Net sales: pounds 7944m

Operating profit: pounds 1867m

Employees: 23,775

(year to December 31 1999)

Advertising agency: Grey Advertising

Media buyer: MediaCom TMB

DM agency: Joshua

Top marketer: Alison Brols, head of marketing



Annual adspend

(year to October 2000)

Press: pounds 3,499,937

TV: pounds 6,795,593

Outdoor: pounds 1,750,230

Cinema: pounds 188,382

Radio: pounds 20,200

Total: pounds 12,254,342

(Source: MMS)



UK headquarters

Headland House, The Chord Business Park, London Road, Godmanchester, Cambridgeshire PE18 8NX

Tel: 01480 434444

Fax: 01480 445222

Web site

www.nokia.com.



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