John Brown Publishing has drafted in web agency Talentcircus for
the online relaunch of O magazine, its publication for mobile phone
network Orange. From July 1 the site will offer content on style,
travel, entertainment and technology news. Talentcircus is headed by
Hilary Burden, the former editor of IPC's womens' portal BeMe.com. Web
agency Circle.com developed the current O magazine site.