Confetti, the online weddings brand, is poised to make its
high-street debut with the launch of a range of branded wedding-related
The e-tailer has teamed up with publisher Conran Octopus to market the
range, which will be available at book chains from this autumn.
The two companies will support the offering with a consumer press
campaign through Confetti's agency Mustoe Merriman Levy, which will
break in the new year.
The range kicks off with four pocket-sized books available from October,
priced at £2.99. These will comprise the Wedding Book of Calm, the
Wedding Book of Compatibility, Men at Weddings and Wedding Readings.
There will also be two £5.99 books on speeches and etiquette,
Confetti will extend the range in January with a £10.99 wedding
"There isn't yet a strong brand in the wedding books marketplace," said
a Confetti spokeswoman.