NEW MEDIA CHOICE: www.mickjagger.com

Nick Gutfreund Group managing director, i-level



Site www.mickjagger.com



You can jump around this site easily, but I found I got the most out of

it when I went through it chronologically.



The series of pictures of Mick, which appears while the main sections

load, immediately starts to communicate his attitude. Combine this with

the recent message from Mick and you start to get a feel for his

perspective on things, his personality.



All you need now is the reason most people will have come to this site

for in the first place, his music. Now you have the Mick Jagger

brand.



Things do take a while to load up, especially when you drill into one of

the flash movies of the four featured songs in the Song Gallery. It is

well worth the wait, but obviously it does help if you like his

music.



I did find that having only one window of the Preview Jukebox section

open at any one time allowed me to enjoy its transistor radio-quality

teasers far better.



Although the My:Theology and Film sections might only really be of any

help for someone choosing 'Mick Jagger's last 50 years' as their

specialist subject in Mastermind, they need to be included, along with

the news and forum sections.



All in all, it feels to me that you are given just enough of Mick

Jagger's latest album so that you start to get the feel of his music.

It's also just the right amount to leave you with the desire to actually

go out and buy the CD.



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