Marketing Mole: Who does Google think you are? - Paul Foley UK managing director, Aldi

- The first result links to the website of an Australian photographer.

- The second refers to a Wikipedia disambiguation page. It lists six Paul Foleys, none of which is the Aldi managing director.

- The third listing is for a Guardian interview with the Foley we are interested in.

- The fourth result pushes another photographer, this time one in the US.

- The fifth links to a MySpace page for a US DJ.

Verdict - It's surprising how many 'googlegangers' a senior executive can have. Foley must ensure that the message he puts out to the world remains immediate and fresh.

Action - Aldi has moved on since July 2008 and it would be good to have more relevant thoughts from Foley on where he sees the business today. Aldi's press website, which is remarkably static, should also mention him.

- Professional photographer in Sydney Australia Paul Foley

Paul Foley's Lightmoods, Sydney, professional corporate, commercial photographer delivers creative Lifestyle, Tourism, Stock, Fine Art Photography.

www.lightmoods.com.au/ - 13k - Cached - Similar pages

- Paul Foley - Wikipedia, the free encyclopedia

Paul Foley (ironmaster), English ironmaster who also served as Speaker of the British House of Commons; Paul Foley (politician), English politician...

en.wikipedia.org/wiki/Paul_Foley - 18k - Cached - Similar pages

- Interview with Paul Foley, the retail boss of Aldi - Business...

11 Jul 2008... Interview: In a cost-conscious Britain, Aldi is booming. The secret? Only one kind of apple pie, according to Paul Foley.

www.guardian.co.uk/business/2008/jul/11/supermarkets.retail - 118k - Cached - Similar pages

- Paul Foley Photography - Boston Corporate and Editorial...

Paul Foley Boston Photography Magazine Editorial Corporate Portrait Annual Report Photographer PaulFoley.

www.paulfoley.com/ - 14k - Cached - Similar pages

- MySpace.com - Paul Foley aka Edgar Allen Frog - 33 - Male - MALDEN...

MySpace profile for Paul Foley aka Edgar Allen Frog with pictures, videos, personal blog, interests, information about me and more.

www.myspace.com/djpaulfoley - 121k - Cached - Similar pages

Inspiration provided by propellergroup.com

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