Sony Ericsson to launch Pocket TV programme

Pocket TV
Pocket TV

LONDON - Sony Ericsson is launching its music-entertainment show Pocket TV, which viewers can watch on their mobile or on YouTube, on 4 June.

Sony Ericsson's Pocket TV is the mobile manufacturer's attempt to engage with the digitally-savvy youth audience.

The show will be free to download in five weekly 90-second segments to any handset through a dedicated WAP site (pockettvshow.mobi). It will also be available to watch in longer, three minute segments through a YouTube channel at youtube.com/pockettvshow.

The shows will be hosted by Matt Edmondson with help from a number of roving reporters. Segments will feature interviews with artists and bands, live sessions and behind the scenes features.

 

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