Watch consumers interact with McDonald's digital billboard at Piccadilly Circus
By Gemma Charles, 30 April 2009, 3:10pm
LONDON - McDonald's has unveiled a fresh sign concept at Piccadilly Circus, aimed at encouraging visitors to take pictures against the back-drop of the iconic outdoor site, which is seen by an estimated 1.1m people a week.
To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.
Subscribe now for full access to the Brand Republic Group
(Brand Republic, Campaign, Marketing, Media Week, PRWeek)
Or
- Digital Senior Account Manager, Major Players
- £30000 - £40000 per annum, London
- Marketing Manager - Consumer Services, Adam Recruitment
- £27000 - £30000 per annum + benefits, Cheshire
- Marketing Manager, Brand Recruitment
- £40000 per annum + plus benefits, Bedford
- Front End Developer, Xcede Recruitment Solutions
- £175 - £200 per day, City of London
News By Email
Marketing Daily News : Preview
