McCain
McCain
McCain backs potato range with £7m campaign
LONDON - McCain Foods is supporting the relaunch of its Prepared Potato...
McCain rolls out redesign for potato range
LONDON - McCain is relaunching its Prepared Potato range to bring it...
McCain partners with Sky Movies for 'movie night in' push
LONDON - McCain is teaming up with Sky Movies to promote its...
Heinz awards sales promotion task to Big Kick
LONDON - Heinz has appointed sales promotion agency Big Kick to handle...
McCain names Potato Council chief executive Helen Priestley as marketing director
LONDON - McCain Foods GB has appointed Helen Priestley, the chief executive...
Power 100 Marketers of 2009: 1-50
LONDON - Marketing's annual list of the 100 most influential people in...
McCain pushes sports tie-up with Channel 4 series
LONDON - McCain Foods is to create a TV programme, The McCain...
Big food brands fail to commit to Change4Life
LONDON - Health campaigners have criticised Business4Life members, including Mars, Coca-Cola and...
Food Standards Agency comes up with irrelevant conclusion on food labelling
LONDON - The FSA's nutritional labelling research has failed to end the...
Meerkat Alexandr Orlov: more influential than Boris Johnson, John Prescott and Hillary Clinton.
LONDON - Comparethemarket.com's comedy brand mascot Alexandr Orlov is a more influential...
Wal-Mart hands global role to Rick Bendel
LONDON - Rick Bendel, chief marketing officer for Asda in the UK,...
Wal-Mart promotes Asda's Rick Bendel to international chief marketing officer
LONDON - Rick Bendel, chief marketing officer at Asda in the UK,...
Asda appoints Fallon partner Mark Sinnock to marketing role
LONDON - Supermarket giant Asda has appointed Mark Sinnock as its new...
Asda hires McCain Foods marketing director Simon Eyles
LONDON - Simon Eyles, the marketing director of McCain Foods, is leaving...
McCain Foods hunts for sales promotion agency
LONDON - McCain Foods is looking to appoint a sales promotion agency...
The Co-operative takes entire Corrie ad break for re-brand
LONDON - The Co-operative Group is to launch its £10m re-branding campaign...
Battle for the ballot box moves online
LONDON - Will negative campaigning or digital initiatives triumph at the general...
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