McDonald's
P&G to be unveiled as global 2012 sponsor
Procter and Gamble (P&G) is set to be announced as a global...
London 2012 campaign marks two years to the Games
A campaign has been launched today (27 July) to mark the fact...
Paper Round (27 July) - Which brands are advertising in the national press?
With just two years to go before the Olympics several papers run...
Burger King loses Kisilevsky
Burger King's top European marketer, David Kisilevsky, has left the company, Marketing...
Omnicom strengthens Google ties with global partnership
Omnicom Media Group is set to reveal a two-year global partnership agreement...
Paper Round (15 July) - Which brands are advertising in the national press?
Ryanair takes out an ad in two quality papers to apologise for...
Paper Round (14 July) - Which brands are advertising in the national press?
Supermarkets take out several ads across all the tabloids today, pushing special...
McDonald's confirms volunteer sponsorship of London 2012
McDonald's has confirmed it will be attracting and training volunteers for the...
McDonald's ad celebrates British weather and farms
McDonald's is tonight launching a TV ad which will focus on the...
Old Spice scoops Cannes Film Lions Grand Prix
CANNES 2010 - Wieden & Kennedy Portland's "The man your man could...
Close-Up: Horns aplenty ... few sparkling brands
World Cups always have winners and losers - both on and off...
Project Canvas set to attract TV ad budgets
Coca-Cola, More Th>n, LG Electronics and Honda are among the leading brands...
IPA Effectiveness Awards judges revealed
Lord Burns, the chairman of Channel 4, will chair the judges at...
IPC Advertising hires Mindshare's Dan Coleman
IPC Media has recruited Dan Coleman to join its advertising team as...
Y&R scoops network of year at NYF International Advertising Awards
Young & Rubicam (Y&R) has won the prestigious agency network of the...
KFC forced to rethink as breakfast trial fails
KFC is revamping its breakfast menu and store opening times after an...
Out-of-home revenues up 14.6% year on year to £204m
The UK out-of-home media industry took revenues of £204m between January and...
New Balance appoints Arnold to global creative account
Sportswear manufacturer New Balance has confirmed it has appointed Arnold Worldwide to...
Strange bedfellows
Unlikely partners can create truly effective campaigns if brands are fully engaged.
French gay McDonald's ad causes controversy
McDonald's has caused controversy in France by releasing its first ever television...
McDonald's unveils World Cup ad
Leo Burnett has created tailored TV spots for McDonald's in England, Scotland...
McDonald's buys into Euro 2012 and 2016 tournaments
LONDON - McDonald's has extended its commercial partnership with UEFA to cover...
Reckitt Benckiser's Phil Thomas tops Marketing's Power 100
LONDON - Phil Thomas, UK marketing director of Reckitt Benckiser, has topped...
McDonald's to sponsor Olympics volunteering
EXCLUSIVE: McDonald's is expected to announce that it will be the main...
MediaCom leads Thinkbox TV Planning Awards shortlist
LONDON - MediaCom leads the pack of shortlisted agencies in this year's...
Sector insight: Chicken and burger bars
Fast-food outlets have performed well during the recession because consumers view their...
McDonald's to champion British farms with Olympic sponsorship
LONDON - McDonald's is to emphasise its use of British farm produce...
Trading Places (14 May): This week's people moves in advertising, marketing and media
LONDON - Future's Robert Price departs stage left for Fox, while Simon...
Media Headliner: 'There is some alchemy that is not repeatable'
MEC's global chief executive Charles Courtier says expansion of the network will...
