Sustainability
If you have any sustainability news contact gemma.charles@haymarket.com
Read the new report: Carbon Messages - how marketers can chart the course to low carbon lifestyles
Coca-Cola makes Olympics recycling pledge
Coca-Cola has pledged to recycle all clear plastic bottles disposed of at...
Sustainability: The search for a clearer footprint
Sustainability is high on the corporate agenda, and with consumers demanding transparency,...
Government lays out hub structure for COI replacement
The Government is to set up at least three marketing hubs for...
Marks & Spencer and Unicef to raise money recycling hangers
Marks & Spencer (M&S) and Unicef have today announced a three-year partnership,...
Behavioural economics: When push comes to nudge
A growing number of big brands and agencies are applying the principles...
Coca-Cola to turn off Piccadilly Circus sign for Earth Hour
Coca-Cola GB is supporting WWF's Earth Hour 2011 by switching off its...
Brand Health Check: The Big Society
The prime minister is battling to convince voters of his pet project's...
Tesco slammed for 'get two free' activity
Tesco has come under fire from environmental campaigners for launching a "buy...
Tesco sponsors Climate Week
Tesco has signed-up to be the headline sponsor of Climate Week, designed...
Government marketers urged to prove worth
The Chartered Institute of Marketing (CIM) has called for government marketers to...
Biodiversity challenge
Marketers need to help consumers make the brands-planet connection, writes Gemma Charles.
Unilever announces crowdsourcing success and a new website
Unilever, the world's second-largest advertiser, is changing the way it markets itself...
Public supports anti-obesity campaign
Consumers have expressed support for the continuation of ad campaigns aimed at...
The power of perception
Research has provided further insight into what consumers view as 'being green'.
Climate Week signs up key sponsors for event
Climate Week has recruited Aviva, EDF Energy, Kellogg and RBS as sponsors.
Tesco chief Sir Terry Leahy to retire next year
LONDON - Tesco chief executive Sir Terry Leahy is to retire next...
Coffee chains fall short on social responsibility
Costa Coffee and Caffe Nero are failing to achieve even a basic...
Nestlé to switch palm-oil supplier after pressure from Greenpeace
Nestlé has bowed to pressure from Greenpeace and agreed to stop using...
COI overtakes P&G with £208m annual adspend
LONDON - The COI has become the UK's biggest-spending advertiser, after increasing...
Coca-Cola to switch off Piccadilly Circus sign
LONDON - Coca-Cola Great Britain (CCGB) is continuing its support of WWF's...
Tesco tries switch to plastic spirits bottles
LONDON - Tesco is trialling the use of plastic bottles for its...
COI set to rely on social media for DCSF ad drive
LONDON - The COI is launching a major social media campaign as...
Study claims advertising executives destroy £11.50 for every £1 they create
LONDON - Childcare workers and hospital cleaners are worth more to society...
Coca-Cola Enterprises appoints Engine to help push green message
LONDON - Coca-Cola Enterprises (CCE), the UK's biggest bottler of Coke products,...
Big brands fail to disclose carbon-emission data
LONDON - Google, Burger King and The AA are among 250 big...
Government warns about climate change in outdoor campaign
LONDON - The government has launched an outdoor push as part of...
ASA documents dramatic drop in complaints about green claims in advertising
LONDON -The number of environmentally-themed ads attracting complaints has plummeted this year...
Oxfam recruits celebrities for climate-change game
LONDON - Oxfam has today launched a 'Climate Challenge' game to raise...
Asda criticised for sustainability performance
LONDON - Asda has been deemed the least green of the five...
Marks & Spencer creates 'virtual patchwork quilt' for Copenhagen Climate Summit drive
LONDON - Marks & Spencer has launched a virtual patchwork quilt which...
B&Q chief launches tirade against government Act on CO2 ad
LONDON - The chairman of B&Q has attacked the government's £6m climate...
Employers engage with staff to drive sustainability projects
LONDON - A growing band of companies are investing in schemes aimed...
B&Q introduces 'green army' to combat carbon emissions
LONDON - B&Q has announced a number of initiatives to help customers...
NFU urges clarity in carbon labelling
LONDON - The president of the National Farmers' Union (NFU) has called...
Tesco updates BOGOF with 'Buy One Get One Free - Later' offer to cut wastage
LONDON - Tesco is launching a service which allows consumers to pick...
Prince Charles urges supermarkets to face sustainability issues
LONDON - Prince Charles has called for grocery retailers to have a...
Conservative Party Conference 2009 - the message for marketers
MANCHESTER - Marketers trying to gauge Tory plans for government received mixed...
Government TV ad depicts deadly floods to convince public that climate change affects them
LONDON - The Department of Energy and Climate Change (DECC) is launching...
Conservative Party would enlist Marks & Spencer and other retailers to help consumers reduce energy use
LONDON - Marks & Spencer and other 'trusted' retailers would be allowed...
Labour discusses marketing at annual conference
LONDON - Labour ministers' conference speeches included plenty to interest marketers.
Brand and charity tie-ups: guilt-free by association
For brands wishing to be sensitive to the current climate, tying up...
Brands and their footprints: carbon-labelling schemes begin to enter the mainstream
LONDON - With the multitude of environmental pledges, certification schemes and labelling...
The Co-operative backs climate-change protest with trains and coaches
LONDON - The Co-operative is mobilising consumers to take part in the...
Marketing links with ENDS Carbons for Brand Emissions research project
LONDON - Marketing has teamed up with carbon-emissions researcher ENDS Carbon for...
Government becomes UK's biggest advertiser
LONDON - The Central Office of Information (COI) has become the UK's...
United Nations launches Hopenhagen climate change campaign
LONDON - The United Nations (UN) has teamed up with the International...
New industry group Green Alliance to discuss green marketing terms
LONDON - Industry leaders from the UK's top advertisers and their agencies...
Carbon Trust survey: Consumers put price, quality and brand before carbon reduction
LONDON - Consumers place price as the top factor influencing their purchases...
Plans to dramatically increase air passenger duty will hit premium economy and long-haul flights
LONDON - A dramatic rise in air passenger duty has travel operators...
Venal MPs make motivating the electorate a marketing conundrum
LONDON - The MPs' expenses scandal has further alienated a disillusioned electorate.
Prince Charles debuts in MySpace webcast to champion rainforests
LONDON - Prince Charles is the first Royal to use a social...
UK Government poised to be biggest advertiser
LONDON - The government is on track to overtake Procter & Gamble...
Tories slam government's £1bn COI spend since 2005
LONDON - The Conservatives have attacked the Government for spending £1bn through...
Coke briefly turns off landmark Piccadilly Circus ad in support of CO2 initiative
LONDON - Coca-Cola Great Britain (CCGB) is switching off its 'Coca-Cola' sign...
WWF ties with Bauer Media for Earth Hour activity
LONDON - WWF, the environmental organisation, has teamed up with Bauer media...
The Marketing Profile: Cathy Ferrier
LONDON - In many ways, Cathy Ferrier is everything the traditional image...
McVitie's Penguin backs Zoological Society climate-change research
LONDON - McVitie's Penguin has signed a deal with the Zoological Society...
WWF debuts Valentine's-themed online activity
LONDON - WWF has launched a Valentine's-themed online campaign in the UK...
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