Waitrose

 

 

Clegg hails John Lewis as blueprint for British business

The John Lewis Partnership is being touted as the blueprint for the...

 

John Lewis and Next report Christmas sales increases

John Lewis and Next have increased total sales over Christmas after strong...

 

Convenience stores need to position themselves as 'local champions'

Poor brand loyalty towards convenience stores, including Budgens and Spar, are leaving...

 

Adwatch (Dec 7) - Top 20 recall: John Lewis

The department-store chain has proved that 'sweet' really works with emotive ad.

 

Jeremy Ellis named TUI marketing director as comms head Cull departs

Jeremy Ellis, TUI Travel's head of marketing, has been promoted to the...

 

Adwatch (Nov 30) - Top 20 recall: Aldi

The discount supermarket's campaign has given it a warm, human face for...

 

Waitrose rolls out Christmas cooking 'how-to' videos

Waitrose is launching 'how-to' videos starring brand ambassadors, such as Delia Smith,...

 

John Lewis teams up with Waitrose to open virtual store

John Lewis is launching a virtual store by trialling a QR code...

 

Brands await impact of European food-label rules change

UK retailers and brand-owners have admitted that they are 'uncertain' about the...

 

John Lewis unveils music album featuring ad covers

John Lewis has unveiled a charity music album featuring the hit cover...

 
 

Sector Insight: Ice cream

Ice-cream sales are driven by the weather, but the economy has an...

 

Adwatch (Oct 26) - Top 20 recall: Sainsbury's moves past Oliver

The supermarket has moved its ads into the post-Jamie Oliver era with...

 

Waitrose unveils first loyalty card in strategic shift

Waitrose is making its first foray into loyalty cards as part of...

 

Asda and Morrisons resort to giveaway promos

Asda and Morrisons have unleashed new offensives in the war to attract...

 

What's behind the current schmaltz factor?

Rachel Barnes and Gemma Charles take a look at what has sparked...

 

Sainsbury's enters brand pricing war

Sainsbury's is rolling out a brand price match scheme on Wednesday (12...

 

Waitrose takes on Tesco with biggest value campaign

Waitrose has made a £19m commitment to continue to match Tesco's prices,...

 

Waitrose pushes first 'Food, Fashion and Home' store

Waitrose is rolling out a direct marketing campaign for its newly refurbished...

 

Tesco Finest range tops own-label preferences

Tesco's own-label products are the most popular among consumers, ahead of those...

 

John Lewis profits hit by 'Never knowingly undersold' pledge

John Lewis has reported its operating profit plummeted 54.5% in the first...

 
 
 
 

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