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08 February 2012
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RBS Insurance division to rebrand as Direct Line Group
RBS Insurance Group, the insurance division which owns the Direct Line, Churchill, Privilege and Green Flag brands, is set to rebrand as Direct Line Insurance Group.
RBS Insurance division to rebrand as Direct Line Group
RBS Insurance Group, the insurance division which owns the Direct Line, Churchill,...
VisitBritain and DCMS in £25m global tourism push
VisitBritain, the marketing body and UK tourism board, and the Department for...
M&S brings Valentine's Day model to life
Marks & Spencer is attempting to lure men who are seeking Valentine's...
BT broadcasts Valentine's messages to the nation
BT is broadcasting Valentine's Day messages on its nationwide big screens, with...
Groupon reins in marketing spend as it reports loss of $42.7m
Groupon has cut its marketing spend by nearly $50m in the three...
Barclays hires former Vodafone marketing chief Wheldon to brand role
Barclays has hired former Vodafone marketing chief David Wheldon to head up...
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In Depth
Cookie consent: how to stay on the right side of the law
As the May deadline for cookie compliance approaches, what must marketers do,...
Brand Health Check: Fitness First
Despite market leadership, the health-club chain is weighed down by debt.
Adwatch (Feb 8) top 20 recall: Currys/PCWorld
The retailer's return to generic sales ads betrays a lack of courage...
Sector Insight: Vitamins and supplements
Producers are focusing on specific user groups and life stages to overcome...
Brand barometer: Social media performance of Müller
A look at the performance of Müller in social media over the...
Brand barometer: Men's deodorants - which is most prominent on the web?
Lynx has the highest share of voice but the 'Smell Like a...
TfL's Chris Macleod on marketing's battle against Olympic gridlock
The Transport for London marketing director's preparations for the London 2012 Olympics...
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