RBS customer insight director leaves

Grimes, a former AirMiles director of customer insight, joined the financial company in September 2007. The role at RBS was a newly created position, set up to improve retention and cross-selling across its insurance brands Direct Line, Churchill and Privilege.

In February 2007 Grimes left AirMiles where he had worked for three years when his role was merged with that of marketing director Sarah Wood.

RSB has yet to decide if there will be a replacement.