Unilever splits global Knorr business between Lowe and DDB

Lowe will handle four regional accounts, which will be coordinated out of the Lowe London office.

DDB will continue to handle the Knorr account in parts of North America, the Middle East, Africa, New Zealand, Australia and Turkey

Unilever called a review of the Knorr account earlier in the year. In April Lowe won the first stage of the pitch for its soups, culinary products range and stock cubes, as well as its new product developments. 

JWT remains on the Unilever roster and will continue to work on its Sunsilk, Lux, Radient and Timotei brands.