By Fiona Ramsay, marketingmagazine.co.uk, 04 November 2009, 10:12am

SeeSaw recruits Channel 4's Rennie to commercial role

 

LONDON - Matt Rennie, business development manager of content distribution at Channel 4, has joined Arqiva's new video-on-demand service SeeSaw as commercial director.

SeeSaw recruits Channel 4's Rennie to commercial role
 

Rennie will be responsible for developing and maximising all revenue streams for SeeSaw.

At Channel 4, he managed commercial relations with TV and online distribution partners including YouTube, MSN, Virgin Media, BT, iTunes and Tiscali/Talk Talk.

Rennie previously held senior commercial roles at Virgin Media and Warner Music Group.

SeeSaw is currently working on content deals for the site, which is expected to launch in the coming months.

 

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