Guinness eyes Guinness World Record for St Patrick's Day

By Gemma Charles, 17 February 2012, 12:15pm

Guinness is aiming to engage hundreds of thousands of consumers around the world by attempting to set a new Guinness World Record (GWR) title for 'The Friendliest Day of the Year' on St Patrick's Day.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Jobs

Freelance Senior Account Directors, Hunter Design Limited
Contract or day rates are negotiable subject to experience, Based in Central Windsor
Freelance Senior Account Managers, Hunter Design Limited
Contract or day rates are negotiable subject to experience, Central Windsor
Business Development Manager - digital agency - London to 35k + OTE, Upfront Business Development
to 35k plus OTE and benefits, London
Social Media Manager / Director (£25k - £40k), Pathfinders Media Recruitment
£25 - £40k, London