Cheryl Cole's 'misleading' L'Oreal shampoo ad cleared by ASA

LONDON - The Advertising Standards Authority has rejected 13 complaints about Cheryl Cole's L'Oreal Elvive shampoo ad after consumers accused the 'X Factor' judge of misleading the public because she has hair extensions.

To continue enjoying this article, please sign in below. You can register for free, giving you limited further access to news, or subscribe now for full access to all our content. View our subscription options.

Subscribe now for full access to the Brand Republic Group

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Create an account now

Or

Regsiter for Limited Access

Jobs

 
 

News By Email

Marketing Daily News : Preview
Marketing's Power 100
Future Marketing Leaders