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Unilever to mark sustainability efforts through corporate campaign

By Loulla-Mae Eleftheriou-Smith, 25 April 12, 09:50

Unilever has confirmed it will launch a corporate brand campaign to showcase its sustainability ... sustainable behaviour such as using less water when washing clothes while promoting the sustainability of ...

Coca-Cola's top Olympics marketer talks youth, sustainability and lasting legacy

By Nicola Clark, 19 January 12, 07:00

unsustainable. It is apt, therefore, that Coca-Cola's core Olympic marketing principles are sustainability ...

Major brands join forces in Start Today sustainability initiative

By Gemma Charles, 02 November 11, 09:00

sustainability are probably gone. Consumers are interested in helping to save the planet but (want to) save money ...

Selfishness not altruism drives sustainability, say marketing chiefs

By Matthew Chapman, 01 November 11, 12:20

During an IBM summit held in collaboration with The Marketing Society and sustainability charity ...

Sustainability: The search for a clearer footprint

By Elisabeth Jeffries, 21 October 11, 09:00

Sustainability is high on the corporate agenda, and with consumers demanding transparency ... what it means,' says Chris Sherwin, sustainability consultant at brand consultancy Dragon Rouge ...

P&G on track for sustainability goals

By Loulla-Mae Eleftheriou-Smith, 12 October 11, 08:40

P&G's 2011 Sustainability Report claims the FMCG giant has "more than halved" its environmental ... world. "Our sustainability program ensures we meet this commitment in a way that not only helps ...

More brands to sign up to Start sustainability initiative

By Loulla-Mae Eleftheriou-Smith, 22 July 11, 12:55

sustainability initiative.

Unilever readies global sustainability strategy

By John Reynolds, 28 June 11, 09:09

. Big difference and showcase some of the progress Unilever has made in improving its sustainability ...

Is sustainability in danger of becoming the preserve of the wealthy?

By Staff, 25 May 11, 12:01

profit that really harness the power of sustainability. Take Followfish in Germany, which introduced a ...

Coca-Cola ramps up sustainability credentials with global division

By Loulla-Mae Eleftheriou-Smith, 20 May 11, 01:54

position of chief sustainability officer. ... creation of an integrated global strategy, managing all global partnerships and major sustainability ...