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Sector Insight: soap, bath and shower

By Jane Bainbridge, 09 May 12, 09:30

sector, retailer brands account for just 11% of the market and research shows only 15% of shoppers opt ...

Argos and Homebase owner posts 60% profit drop

By Matthew Chapman, 02 May 12, 12:21

and tablets, accounted for around 80% of the brand's sales reduction in the year. Homebase sales were hit ... accounting for approximately 200m of annual sales. Follow Matthew Chapman at @mattchapmanUK ...

Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco

By Richard Warren, Joint chief executive, DLKW Lowe, 25 April 12, 12:00

Skip to table There isn't a more fascinating, complex issue in marketing at present than Tesco. Particularly for those of us who work in the sector - we handle the Morrisons account ... of customer wallets over their lifetime' or, 'accounting for 1 in every 7 spent' by British consumers ...

'We have to build better brands and we need a different conversation', admits Tesco chief

By Matthew Chapman, 18 April 12, 12:38

to its decision to review its 110m advertising account , held by The Red Brick Road. "There ...

Tesco braces itself for first annual profit drop in 20 years

By Matthew Chapman, 16 April 12, 09:41

of all of its operations, the supermarket is also reviewing its advertising account , currently held ... accounts for two thirds of group profits, following the resignation of UK chief executive Richard Brasher ...

Is marketing at a crossroads?

By Arif Durrani, 14 March 12, 08:30

in 'Who Cares Wins', a new book by David Jones, the global chief executive of Havas. The 45-year ...

Jarvis Cocker helps boost Eurostar passenger numbers

By Ed Owen, 08 March 12, 11:13

% and now account for 9% of overall traffic. Most non-EU passengers came from the US, Latin America ...

Retail revival 'illusory' after disappointing February, says BRC/KPMG

By Matthew Chapman, 06 March 12, 05:00

Non-food performed badly during snow-hit February despite continuing promotions and discounts, contributing to UK retail sales dipping 0.3% on a like-for-like basis from February 2011, according to the report. Total sales, which take into account expanded store space and new store openings, rose 2 ...

Non-sponsor Nike is brand most associated with Olympics

By Matthew Chapman, 15 February 12, 01:06

of the "Olympic Sponsors social leader board", which takes into account Facebook fans, Facebook engagement ...

Adwatch (Feb 15) top 20 recall: McDonalds

By Russ Lidstone, Chief executive, Euro RSCG London, 15 February 12, 12:00

Skip to table I was lucky enough to spend many days locked in a darkened room last summer, overdosing on crap coffee with a bunch of marketing and advertising luminaries, as part of the first Cannes effectiveness jury. One of the most deserving Cannes Lion winning papers was for McDonald's - a redoubtable ...