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Brand barometer: Coffee shops, which one is most prominent online?
. Identification of key online websites, groups, accounts and conversations: Identified key word search strings ...
Industry view: Does M&S's new value food range hit the spot?
of incremental share. Waitrose entered this space two years ago and has done very well from it, winning ...
Brand Health Check: Aquascutum
you. Remedy - Identify a fresh target customer base, pursue it relentlessly, and win it over ...
Argos and Homebase owner posts 60% profit drop
and tablets, accounted for around 80% of the brand's sales reduction in the year. Homebase sales were hit ... accounting for approximately 200m of annual sales. Follow Matthew Chapman at @mattchapmanUK ...
River wins brief to publish Co-op event magazine
River Publishing has won the contract to publish a 32-page A5 magazine that will accompany The Co-operative Village, an event launched by the Co-op in a move to extend its brand.
Tesco mimics Waitrose with Everyday Value range push
Tesco has set its sights on winning market share for its Everyday Value range by running ads ... , revealed last week that it would not be repitching for the ad account, which is up for review ...
Waitrose congratulates Reading on promotion to Premier League
at Reading Football Club on winning the npower Championship". McDermott, the former manager of Woking FC ...
We'll Call You - The Co-operative Food
's site to 'win a Jubilee street party' promised to tackle the symptoms ... a Facebook page? Co-op Yeah, we have a page, let me have a look. 'Win 100 for your street ... ; and it says on here 'please tell us in 100 words or less why you or your street should win the Jubilee street ...
Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco
Skip to table There isn't a more fascinating, complex issue in marketing at present than Tesco. Particularly for those of us who work in the sector - we handle the Morrisons account ... of customer wallets over their lifetime' or, 'accounting for 1 in every 7 spent' by British consumers ...
Starbucks marketer Ian Cranna on changes at the coffee chain
. - Fend off increasing competition from McDonald's and the UK's biggest coffee chain, Costa. - Win ...
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