Search Results for: Ad campaign

Search headlines only Include Brand Republic articles

Results 1 - 10 of 1286 matching results

Sort results by: relevance | date

Results per page

1 2 3 4 5 ...

Media360: Virgin Media marketing chief on David Tennant signing

' actor, who has appeared in three ads for the brand since the end of March . "Millward Brown tell us ... was really engaging and who wasn t commonly used in advertising," he said. "He's only ever done ads once ... of stories." Despite Gilbert's approval, the ads have not been entirely problem-free. One had ...

EDF adds brand character to Olympics reward-scheme push

By Matthew Chapman, 22 May 12, 04:21

EDF Energy is running a TV campaign starring its orange blob brand character in an athletics ... the ingredients to make viewers feel better ". The 'Thank Yous' ad campaign will run on terrestrial ... the ad as the first instalment of its 'Feel Better Energy' positioning that offers each customer a reward every month with tickets for the Olympics up for grabs. The 'Feel Better Energy' campaign ...

Orange invests in film ties after sponsorship review

By Matthew Chapman, 22 May 12, 08:30

in the success." Orange Wednesdays and Gold Spots activity will continue throughout next year and Day added ...

Virgin Media marketing chief: 'Facebook will be a powerful player for some time to come'

By Noelle McElhatton, 21 May 12, 10:36

and customers of Facebook. One statistic suggests that three out of four Facebook users don t click on ads ...

O2 Priority Moments crowdsourcing favours Nando's

By Nick Batten, 15 May 12, 09:00

promised to use these suggestions to campaign on behalf of customers to create exclusive great value deals ... marketing and consumer director, said: "Priority Moments is all about creating great experiences and adding ... out or providing extra value for a shopping trip, we ll be campaigning to provide more great offers ...

Twitter boss: UK brands 'driving ad innovation'

By Sarah Shearman, 15 May 12, 08:00

UK brands are 'leading the charge' in the way they use Twitter's ad products, according to Tony ... benchmarked internally, he said, referring to campaigns by brands such as O2, Starbucks and Cadbury. Ones ... , but claimed that Twitter is recording healthy growth from all three types of ad product. Agency sources ... was very positive . However, he warned of the need for brands to keep evaluating campaign performance. ...

We'll call you: Everything Everywhere

09 May 12, 11:00

Mole was excited by news of an Everything Everywhere lobbying campaign for 4G mobile service ... story on the BBC about you launching a campaign about 4G. Orange That operation is still under ... or August. Mktg Do you know anything about this 4G campaign? I think it's called 4G Britain. Orange ... -handler didn't seem well briefed about the Everything Everywhere lobbying campaign, and appeared confused about ...

O2's Sally Cowdry Q&A: 'You can't use advertising to tell people to trust you'

By Noelle McElhatton, 04 May 12, 01:40

with three things already... The Little Boxes brand ad that sets out the philosophy. The launch ... through-the-line with the next part of our Little Boxes campaign, complete with a big digital play. In the original Little Boxes brand ad there were little 5 butterflies coming out of ATMs that was the nod ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

media marketing for its Lynx Excite campaign. ASOS, British Gas, McDonald s and John Lewis have ... -related marketing Asda Breast Cancer Care Breast Cancer Campaign Bloomberg Roundhouse Trust Jaguar ...

Virgin Media pulls Doctor Who TV ad after BBC row

By Matthew Chapman, 17 April 12, 08:30

Virgin Media has pulled an ad starring David Tennant and Sir Richard Branson after BBC Worldwide ... BBC Worldwide was concerned that the ad, which featured the show's former star David Tennant, a ... -running BBC sci-fi series was endorsing TiVo. Virgin Media launched its 'Keep Up' brand campaign, created by Bartle Bogle Hegarty, on the Easter Bank Holiday weekend without seeking BBC approval for the ad ...