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TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

By Staff, 02 February 12, 12:14

, check-in/check-out Isobar Mobile, Bud Ice index Best use of affiliate marketing affilinet, no ordinary airline no ordinary affiliate program affilinet, the development and growth of the Matalan affiliate program Capital One (Europe) plc, aggregator exclusives strategy Fifty6 Manning ...

PROMOTIONAL FEATURE: Being personal on a massive scale

By Guy Phillipson, 12 January 11, 10:44

big part. For acquisition, it s a combination of search, affiliate and display media. Up to 80% of our ...

Digital Report: Don't underestimate the super-affiliates

By Andrew McCormick, 28 April 10, 12:00

One of the marketing success stories of the past 12 months has been the meteoric rise of 'super-affiliates ... brands remain sceptical, accusing the super-affiliates of cannibalising sales. For finance and utility ... are among the participating retailers. Peter Rowe, managing director of affiliate network Affilinet ...

Biggest brands: Top 100 online advertisers 2010

By Adam Woods, 30 March 10, 12:00

, affiliate marketing, mobile and online display in general). Overall, financial services was the biggest ...

Sector Insight: Deposit and savings accounts

By Jane Bainbridge, 10 June 09, 04:36

sector involved in or affiliated to financial services, the past year or so has been a rollercoaster ...

Gocompare.com appoints OMG to affiliate marketing account

By Sarah Johnson, 11 May 09, 02:15

LONDON - Comparison website Gocompare.com has consolidated its affiliate marketing activity in a ... -fareast-language:#0400; mso-bidi-language:#0400;} OMG will manage all affiliate marketing, including brand ... to focus more on affiliate marketing in a bid to increase the volume and quality of sales and to better ...

Biggest brands: Top 100 online advertisers 2009

By David Benady, 31 March 09, 08:30

of the brand's online marketing, which includes affiliates and search marketing. 'A strong online presence ...

Digital & Direct: YBS assigns job to Swamp

04 November 08, 12:00

The brief encompasses display ads, search, affiliates, online aggregators, blogging and social media. The work is intended to draw younger customers and drive mortgage take-up. Above-the-line activity is also planned. ...

MetLife names marketing head

By Alex Brownsell, 12 August 08, 11:58

Oldstein takes charge of the brand that is trying to expand its presence in the UK's retirement and savings market. She will be responsible for all UK marketing communications, including advertising, public relations and internal communications. MetLife Europe, an affiliate of US insurance giant MetLife, recently ...