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KLM launches nine-month Facebook initiative

By Loulla-Mae Eleftheriou-Smith, 04 May 12, 10:00

KLM Royal Dutch Airlines has created a nine-month Facebook campaign targeting its UK consumer base ... KLM launched a campaign simultaneously with airline Air France, which is part of the same group ...

VIDEO: Ryanair's O'Leary launches hotel comparison site

By Loulla-Mae Eleftheriou-Smith, 19 April 12, 10:03

No-frills airline Ryanair has launched its first hotels comparison website, Ryanairhotels ... site over the course of 2012. The airline chief executive dressed in pyjamas for the launch ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

By Staff, 02 February 12, 12:14

affilinet, no ordinary airline no ordinary affiliate program affilinet, the development and growth ...

Power 100: 100 to 50

By Nicola Clark, 17 May 11, 08:30

of the globe, with Turkish Airlines, Betfair, Singha, Vina Concha y Toro and Epson signed up to long-term deals ... Airways, he led the department that in 2006 was accused of colluding with rival airline Virgin Atlantic ...

PROMOTIONAL FEATURE: Find and target customers in the social media maze

By Steve Plimsoll, 12 July 10, 02:54

and communicate with customers, as does American airline JetBlue. Facebook has also helped numerous brands build ...

Sports marketing: It's all in the name

By Christian Sylt, 16 June 10, 08:00

on by Arsenal's naming rights deal with Emirates airline which, with a total value of 100m over 15 years ...

Emirates draws on Damien Hirst for frequent flier relaunch

By Joe Thomas, 03 June 10, 11:50

Emirates airline has relaunched its frequent flier programme, Skywards, featuring artwork from ... pitch against undisclosed agencies, having handled the airline's digital communications in the UK ...

BAA signs with Lufthansa for loyalty-programme partnership

By Alex Brownsell, 27 November 09, 04:30

of the airline's Miles & More loyalty programme earn miles when they shop at BAA airports. ... their miles for WorldPoints airport shopping vouchers. This is the first time airline loyalty programme ... Airlines, SWISS, Brussels Airlines, LOT Polish Airlines, Adria, Croatia Airlines, Air Dolomiti and Luxair ...