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TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

By Staff, 02 February 12, 12:14

affilinet, no ordinary airline no ordinary affiliate program affilinet, the development and growth ...

The DIY creative brands

By Adam Woods, 20 January 12, 12:00

as Ryanair. As the airline's spokesman delicately put it once: 'We are driven by price and we don't need a ...

Google ranked top brand and Dove enters top 20

By Loulla-Mae Eleftheriou-Smith, 18 January 12, 11:31

the best out of their sectors, but did not reach the index's top 20 are Virgin Atlantic within the airline ...

Brand of the Year 2011 shortlist

By Staff, 09 November 11, 12:00

of the world's top airlines. Expedia The online travel brand has sought to give its ...

British Airways partners with Microsoft to create Windows 7 app

By Loulla-Mae Eleftheriou-Smith, 25 May 11, 11:51

British Airways has teamed up with Microsoft to become the first UK airline to offer mobile ... to their handsets. BA customers are required to become a member of the airline s executive club, which is free ... is the only UK airline to provide app access across a greater range of mobile platforms, and underscores our ...

Power 100: 100 to 50

By Nicola Clark, 17 May 11, 08:30

of the globe, with Turkish Airlines, Betfair, Singha, Vina Concha y Toro and Epson signed up to long-term deals ... Airways, he led the department that in 2006 was accused of colluding with rival airline Virgin Atlantic ...

Energy companies

By Rachel Barnes, 10 November 10, 12:00

their customers' level of satisfaction? We asked Paul Dickinson, sales and marketing director at airline Virgin ...

PROMOTIONAL FEATURE: Find and target customers in the social media maze

By Steve Plimsoll, 12 July 10, 02:54

and communicate with customers, as does American airline JetBlue. Facebook has also helped numerous brands build ...

Beware the ripple effect

By Alex Brownsell, 08 June 10, 12:01

to capitalise on the situation. Similarly, in the travel industry, with airlines and rail companies suffering ...

Marketing's Power 100

By Nicola Clark, 26 May 10, 08:00

choice year for airline marketers, so the good-humoured Dickinson must have been particularly pleased ... put the glamour back into airline marketing with its big-budget 'Still red hot' campaign ... of rolling out a single creative strategy based on the strapline 'Your airline has either got it, or it hasn ...