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Change4Life tackles sensible drinking mission

By Gemma Charles, 06 February 12, 08:00

sensible alcohol consumption. ... , such as having alcohol-free days, not pre-loading (drinking at home before going out), swapping to low-alcohol or alcohol free drinks and using smaller glasses. As well as the TV activity, the DoH is launching ...

Sky marketer scoops top prize at Brand Event Awards

By Staff, 02 December 11, 10:00

The Lionels. Here is a full list of all the category winners: Alcoholic drinks Miss Jones Co ...

Rising to the challenge

By Sally Alington, managing director, Blackjack Promotions, 19 October 11, 12:06

-luggage limits. Trying to convince someone to buy a litre of alcohol when they might face a 35 charge to put ...

Greater Insight: Doug Edmonds, 2CV - The search for insight

26 July 11, 10:00

-related communications across several activities, such as sex, drugs and alcohol. The saliency of these issues simply ...

Adwatch (23 March) - Top 20 recall: How does the latest Stella Artois ad compare to its wider campaign?

By Enyi Nwosu, Managing director, Central Strategy Unit, M&C Saatchi Group, 23 March 11, 12:00

is the fourth in the series supporting the 4% lower-alcohol variant. The story opens on a railway station ...

Change4Life puts spotlight on overweight adults

By Gemma Charles, 17 February 10, 12:01

tyre" and the steps he took to lose it. In a new move, it will also highlight alcohol's link ... of alcohol is an important message that people need to understand." The latest campaign comes a year after ...

NHS uses 'dark' virals to warn youth about the dangers of drinking

By Joe Thomas, 09 December 09, 08:45

alcohol can cause.' Cocktales is aimed at people aged between 18 and 24 and advise students and young people to have at least two alcohol free days in between nights out with drink, set a limit for alcohol ...