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Andrew Walmsley on Digital: Connecting the dots
, ambient light - providing information that can supplement location data, which the phone's GPS can report ...
Andrew Walmsley on Digital: fate of newspapers may rest with e-readers
a page. It has no backlight and, like paper, relies on reflected ambient light. This means e ...
McCoy's rolls out 'man crisps' site
on an interactive pub environment that takes the theme man crisps'. It features ambient sound and moving ...
Nokia backs new music download service with major campaign
on the stories behind the playlists created by UK consumers and musicians as it rolls out online. Ambient ...
Media: BBC puts mobile focus on sports
The relaunch of the site, which attracts more than 2.7m unique users a month, has come at the tail-end of the football season, but the BBC hopes to capitalise on the end-of-season jitters of fans who access results and match updates via their phones. The outdoor and ambient campaign, which runs into next month ...
Ad-stripping software goes further than PVRs
the reverse effect, encouraging advertisers to take a more aggressive approach. Ambient media, telemarketing ...
Direct: Loopylove.com hires Inferno for £3m task
- and off-line promotional activity. The offline work will span direct-response press, outdoor and ambient ...
Digital choice: Sky Sports 'Year Deal'
. If you have the volume turned up, you even hear ambient sounds of wind and birds twittering, which add ...
Top 100 online advertisers
ambient, international sites or point of sale) as well as online display. It does not include actual ...
Digital Mobile: Marketing's ugly duckling
unveiled. Execution The pre-launch campaign used PR, ambient media, guerrilla marketing and TV ...
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