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Boris bids for Tech City to join London & Partners

By Loulla-Mae Eleftheriou-Smith, 26 April 12, 01:51

will lobby the Government for the Tech City Investment Organisation and the associated budget to be folded ...

Charities should share tax burden

By Helen Edwards, PPA Business columnist of the year, 25 April 12, 12:00

the charity you choose to enrich - Islamic Aid, The Piano Trio Society, the National Rifle Association - you ...

Brand barometer: Lagers, which one is most prominent online?

By Gemma Charles, 20 April 12, 12:01

, third-party research into target audience behaviours, and finally nodal analysis of associated key words ...

ISBA slams doctors for 'abdicating responsibility' in obesity debate

By Arif Durrani, 16 April 12, 06:15

to encouraging children to associate the fast food chain with the Games. Follow Arif Durrani on Twitter ...

Brand barometer: Children's charities, which one is most prominent online?

By Gemma Charles, 05 April 12, 10:00

, third-party research into target audience behaviours, and finally nodal analysis of associated key words ...

Government returns to shock tactics in latest anti-smoking ad

By Gemma Charles, 31 March 12, 12:01

The drive, which will run across TV, press and radio is the first "health harm" anti-smoking campaign for five years and the first to roll out since the closure of the COI on Friday (30 March). It follows a call at the end of last year by the British Medical Association to ban smoking in cars ...

Government alcohol strategy comes under fire from advertisers

By Gemma Charles, 26 March 12, 07:40

to alcohol company websites and associated social media. It also pledges to "look for opportunities ...

Industry bodies respond to Government plans to tackle binge-drinking

By Gemma Charles, 23 March 12, 10:52

Association said the move would penalise the poorest people in society. ...

Coca-Cola eyes Olympic velodrome naming rights

By John Reynolds, 13 March 12, 08:30

The move comes as public authorities begin targeting brands to support the London 2012 legacy plans. Shaun Dawson, chief executive of Lee Valley Regional Park Authority (LVRPA), which controls the naming rights to the cycling arena, said that Coca-Cola made the association between the brand ...

Brands sought for £10m Olympic museum

By Ed Owen, 28 February 12, 09:09

The British Olympic Association (BOA) is hoping to raise £10m to fund an Olympic legacy museum ... . Colin Moynihan, chairman of the British Olympic Association, said: "We are now looking to the Olympic ... the Deppwater Horizon disaster, BP's brand image was found to have improved from its association with the 2012 ...