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Holiday Autos in global refocus

By BINNUR BEYAZTAS, 15 October 98, 12:00

Leisure car rental specialist Holiday Autos has created a new global structure as its overseas ... Leisure car rental specialist Holiday Autos has created a new global structure as its overseas ... Shires. Until now, the directors of Holiday Autos have managed to support the international growth of the company alongside running the UK. The growth of Holiday Autos internationally means ...

Holiday Autos maintains brand name

By Ben Bold, 03 April 03, 12:00

Lastminute.com has vowed to keep Holiday Autos as a separate brand, following its 39.7m takeover ... Lastminute.com is already promoting Holiday Autos in the car rental section of its web site. Since April 2002, Holiday Autos has provided car rentals on Opodo's web sites, giving customers access ... said it was "business as usual"; a Holiday Autos spokesman said it was too early to say whether any ...

STOP PRESS: Holiday Autos promotes Matt Cunliffe

12 February 04, 12:00

Holiday Autos, the car-hire broker, has promoted Matt Cunliffe to head of marketing following a

Holiday Autos reviews after agency rejig

By MATTHEW ARNOLD, 18 October 01, 12:00

Holiday Autos, the leisure car-rental company, is reviewing the 2.5m advertising account held ... Fiddes and David Hepple from the agency. Holiday Autos marketing director Joanne Pyshorn, who ... and Da Costa & Co. The agency's work for Holiday Autos has centred on direct-response radio work ...

Holiday Autos to extend into hotel finder business

02 May 02, 12:00

Holiday Autos, the car-hire broker, is to enter the holiday accommodation market with a venture ... months. Sara Zimmerman, previously a marketing executive for Holiday Autos, has been appointed ...

Holiday Autos to 'streamline' car and hotels work

30 January 03, 12:00

Marketing for the newly merged Holiday Autos and Holiday Hotels operations is to be handled ... Hart effectively takes over the roles of Holiday Autos' marketing director Jo Pyshorn, who left ... , Holiday Autos Group chief executive and star of last year's docusoap The Secret Life of the Office. "In ... of Holiday Autos." ...

Holiday Autos looks to social media to push deals

By Mark Banham, 14 May 10, 01:00

LONDON - Lastminute.com-owned Holiday Autos has launched its first Twitter feed to fuel customer ... hire booking to the first 500 people. Hema Nagar, head of marketing at Holiday Autos, said: "We ... customers." Holiday Autos was launched in 1987. Planning and buying for the campaign is handled by MG ...

STOP PRESS: Holiday Autos appoints Inferno for account

29 November 01, 12:00

Holiday Autos, the car rentals company, has appointed Inferno to its 2.5m through-the-line account, after parting with Davies Little Cowley Fiddes. ...

MARKETING MIX: Pen portrait - Mathew Hart, Holiday Autos UK

27 March 03, 12:00

Mathew Hart is deputy managing director of Holiday Autos UK and Ireland. He spent seven years ... bright guy who is happiest when he's on the job. Doug Sawers, managing director of Holiday Autos, says ... her the time. Only thing missing is the dry sense of humour and his reputation as Holiday Autos ...