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BEST GLOBAL BRANDS 2010: Apple fails to break into top flight

, efficiency and innovation took a serious knock. During a difficult year for the auto industry, Mercedes ...

Biggest brands: Top 100 online advertisers 2009

and outstripping the finance sector, which previously overshadowed all other categories. Finance and auto brands ... for everybody. 'At the end of 2008, ad budgets were cut, and these two big sectors - finance and auto - were ...

Asda chief wades into row over Google keywords

businesses considering legal action include the Guardian Media Group/Apax-owned Auto Trader group. ...

Brands tap into in-game advertising as video games outsell movies

LONDON - Grand Theft Auto IV (GTA IV) has smashed all records to become the world's biggest video

NEW MEDIA: Briefs

the launch of sister site AccountancyAge.com. Auto Trader.co.uk, the classified motoring web site ...

ANALYSIS: When is it right to use shock ad strategies? - Public cynicism about the ad industry is leading to a major rethink on ’shock’ ad techniques, argues Sean Pillot de Chenecey

. With computer games, you re dealing with products featuring sex, violence and swearing. Grand Theft Auto ...

MEDIA: Briefs

to view from 7am to 7pm. Loot, the free ads paper, is to go head-to-head with Auto Trader ...

BRIEFS

the first person to hold a dedicated digital sales role within radio. Fiat Auto has become the first ...

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