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Masterclass: Personalised ads
not materialise the activity is reconsidered." Auto Trader now targets motorists who are likely ... ). For the latter it can analyse up to 90 days worth of usage history. A test of this technique on eBay Auto ... at Trader Media Group, which publishes a range of multi-platform magazine brands including Auto Trader ...
Mark Ritson on Branding: A fond farewell
marketer. A year before the US auto manufacturers went to the wall, I confidently predicted they would all ...
Amanda Andrews on Media: Getting in on the game
the popular Grand Theft Auto and Championship Manager series. However, the appeal of video games has widened ...
Marketing Digital Report: Moving pictures bring search to life
click-to-play ads, mastheads and 30-second auto-rolls. Adding to the sense of progression was last ...
Brand Health Check: The BBC
to do - such as binge-drinking, random sex and playing Grand Theft Auto IV - it has somehow lost its ...
Samsung launches Pixon ad campaign
from late October and has a x16 digital zoom with Auto Focus, fast shutter, face detection and geo ...
Lastminute.com appoints Karmarama to travel brands
LONDON - Lastminute.com has appointed Karmarama to handle its Travelocity, Holiday Autos
Video games industry fights age rating plan at Labour conference
not have the best press thanks to the likes of titles such as Grand Theft Auto, Paul Jackson, the director ...
Mark Ritson on branding: US auto brands missed the turning
What will consumers do in the future? This question leaves marketers dolefully scratching their heads. The combination of market complexity and a huge number of potential economic and cultural outcome...
ASDA targets gaming market with customer mag
launched Grand Theft Auto IV and the WiiFit exercise board is also thought to have increased the lure ...
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- Creative Artworker - Soho 25 - 30K, The Industry Club London Ltd
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