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BBC Online

By BINNUR BEYAZTAS, 17 September 98, 12:00

BBC Online launches spots on its own channels this week to publicise the role of the corporation ... BBC Online launches spots on its own channels this week to publicise the role of the corporation s web site activities. Created by Leagas Delaney, the ads show the singer Louise and Zoe Ball expounding the benefits of interacting with the TV. The ads coincide with a marketing drive for the BBC ...

The BBC question

15 April 04, 12:00

and how will it affect marketers? We ask commentators from the IPA, ITV, BBC and ISBA ... 's audience share was 40%; last year it was 24%. For the same period, the BBC's audience share declined from about 43% to 37%. This is the stark reality not just for ITV, but also ITV's customers; the BBC has dramatically and consistently outperformed the commercial television sector and ITV in particular. The BBC ...

Media brief: BBC launches BBC Arabic

18 March 08, 12:00

The BBC has launched TV station BBC Arabic. Initially on air for 12 hours a day, it will become a

BBC chief departs

By DANNY ROGERS, 11 December 97, 12:00

Dick Emery is to quit his position as chief operating officer of BBC Worldwide. ... Dick Emery is to quit his position as chief operating officer of BBC Worldwide. ...

MEDIA: BBC Choice recall

By ANNE-MARIE CRAWFORD, 28 January 99, 12:00

BBC Choice is the most recognised digital channel, according to research by CIA MediaLab. When ... BBC Choice is the most recognised digital channel, according to research by CIA MediaLab. When asked what digital channels they had heard of, 42% of respondents said BBC Choice, 38% Film Four and BBC News 24. ...

MEDIA: BBC appointment

By RAYMOND SNODD, media editor of The Time, 29 October 98, 12:00

BBC World, the BBC s 24-hour international news and information TV channel, has appointed Shailesh ... BBC World, the BBC s 24-hour international news and information TV channel, has appointed Shailesh Kulkarni as its regional manager, advertising sales, Middle East and Pakistan. ...

Media: BBC boss promoted

By HARRIET MARSH, 06 November 97, 12:00

The BBC has promoted Keith Samuel to the new post of deputy director of communications. Samuel ... The BBC has promoted Keith Samuel to the new post of deputy director of communications. Samuel, previously BBC Broadcast s controller of press and publicity, will work with Sue Farr, director of marketing and communications, on marketing and publicity structures. ...

LEADER: Commercialising the BBC

By LUCY BARRETT, 18 June 98, 12:00

News this week that the BBC is to explore women s magazines is evidence that its ongoing ... News this week that the BBC is to explore women s magazines is evidence that its ongoing commercialisation shows no sign of slowing. But every move the BBC makes in this direction muddies the waters. On the one hand, given the way media is changing, the BBC must be right to develop alternative sources ...

MEDIA: BBC, Flextech union

By RAYMOND SNODDY, 23 July 98, 12:00

The BBC and Flextech are set to unveil details of their new music and comedy channel in two weeks ... The BBC and Flextech are set to unveil details of their new music and comedy channel in two weeks time. ...