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Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

. The first to go was Ashley Highfield, the digital industry figure known for launching the BBC iPlayer, who ...

Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum

23 May 12, 01:00

YES - MARTIN BROOKS, CHIEF EXECUTIVE, WORK CLUB British brands are world-class digital innovators. Here's a few highlights: BBC's world-beating iPlayer; Heinz's mass personalisation; Barclays ... at the BBC's Olympic digital strategy to know that an explosion of video content via mobile is about ...

Media360: Virgin Media marketing chief on David Tennant signing

By Daniel Farey-Jones, 23 May 12, 12:45

to be pulled after BBC Worldwide, the commercial arm of the BBC, complained that featuring Tennant, a 'Doctor Who' programme logo and Virgin founder Branson using a time machine, implied that the long-running BBC ...

Microsoft prepares MSN UK 'Best of now' campaign

By Sarah Shearman, 22 May 12, 08:30

users current-affairs knowledge. Pete Clifton, MSN executive producer and a former BBC online editor ...

Brand Health Check: YouView

By Kim Benjamin, 10 May 12, 12:00

internet providers including the BBC, ITV, Channel 4, Channel 5, TalkTalk, BT and Arqiva, will allow users ... means inability to gain retail momentum fast with the risk of becoming a BBC-subsidised box for BT ...

We'll call you: Everything Everywhere

09 May 12, 11:00

Mktg (Put through to Orange customer service after calling Everything Everywhere.) Hi, I read a story on the BBC about you launching a campaign about 4G. Orange That operation is still under process (sic), so once we get a final update we will update it on the news section. Mktg Can you tell ...

YouView hires top marketer ahead of expected autumn launch

By Matthew Chapman, 25 April 12, 11:49

. Stakeholders include BBC, TalkTalk, BT, ITV, Channel 4, Channel 5 and Arqiva, while Sky has begun to express ... number of homes. Prior to joining Kelkoo Conway held senior marketing roles at Premier Inn, the BBC ...

'Flawsome' brands will win battle for consumers' hearts

By Nicola Clark, 20 April 12, 12:00

Association chairman, told BBC Radio 5 Live that, while 'every conceivable scenario of security threat ...

We'll Call You - Digital UK

18 April 12, 09:00

Mole was unaware of the digital switchover, on account of living underground, so news of BBC Two ... Mktg Hello. Can I speak to someone about the digital switchover? Digital UK Yes, you can speak to me. How can I help? Mktg Well, you can start by telling me what's happening. I've been told that I'm losing coverage of BBC Two. I had no idea any of this was happening. Digital UK Yes ...

Virgin Media pulls Doctor Who TV ad after BBC row

By Matthew Chapman, 17 April 12, 08:30

Virgin Media has pulled an ad starring David Tennant and Sir Richard Branson after BBC Worldwide ... BBC Worldwide was concerned that the ad, which featured the show's former star David Tennant, a ... -running BBC sci-fi series was endorsing TiVo. Virgin Media launched its 'Keep Up' brand campaign, created by Bartle Bogle Hegarty, on the Easter Bank Holiday weekend without seeking BBC approval for the ad ...