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Barclays uses 'angry boy' viral to push Pingit app
." Separately, Barclays recently hired former BSkyB marketing director Andy Brent as its marketing ...
Barclays appoints former BSkyB executive Brent as top UK retail bank marketer
Barclays has hired Andy Brent, former BSkyB marketing director, as its marketing and customer ... Brent will join the high-street bank later this month from GreenBottle where, for the past 18 months, he has been the biodegradable bottle company's managing director . Prior to GreenBottle, Brent spent a year as group brand marketing director at BSkyB . He has previously held senior marketing ...
Sky marketer scoops top prize at Brand Event Awards
BSkyB's Nicola Casperson was named Marketer of the Year at the inaugural Brand Event Awards ... Marketer of the year Nicola Casperson BSkyB ...
Brand of the Year 2011 shortlist
was another plus. BSkyB sailed past the 1bn profit mark, with a 1.07bn profit for the year to June ...
Profile: Shaun Springer, head of brand, sponsorship and digital, UK and Ireland, at MasterCard
marketing roles, rising to commercial manager, BSkyB 2007-2008: Senior proposition manager, BT 2008 ...
Biggest Brands: Top 100 advertisers 2011
of social media (which is not reflected in these figures) rocketed. BSkyB, too, powered into the upper ...
Marketing's Power 100
that recession-hit Britain simply could not afford to host the Games. However, the former BSkyB marketer ...
Boots replaces M&S as most reputable UK company
in supermarkets, Morrison's beat Sainsbury and Tesco. In broadcasting, the BBC came ahead of ITV and BSkyB ...
Helen Edwards joins Marketing
Marketing' s associate editor, Jeremy Lee; founder of Ctrl-Shift and Mydex Alan Mitchell; BSkyB city editor ...
The Marmite effect: it's better to be a polarising brand that people love or hate than to be ignored
' them. BSkyB was the most polarising brand in the sector. It is notable that, as consumers get older ...
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