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Power 100: 100 to 50

By Nicola Clark, 17 May 11, 08:30

of the globe, with Turkish Airlines, Betfair, Singha, Vina Concha y Toro and Epson signed up to long-term deals ... NIEBOER - BETFAIR Four years into his role, and with a series of impressive sponsorship deals ... another bumper year. Last August, he was responsible for rolling out Betfair's biggest campaign to date ...

Marketing's Power 100

By Nicola Clark, 26 May 10, 08:00

Marketing's annual list of the 100 most influential people in the industry is the definitive guide to who calls the shots.

The Marketing Profile: Oscar Nieboer of Betfair

By Ed Kemp, 10 November 09, 08:30

's sponsorship of Manchester United, Betfair's self-effacing global brand and marketing director Oscar Nieboer ... 's successful bid to run the National Lottery. Nieboer joined Betfair as a brand consultant in 2007 ... arch-rival teams, such as local derbies, present the best marketing opportunities for Bet-fair's 'Fan v ... , having snared two of world's biggest clubs, his priority is to consolidate Betfair's position. 'We ...

Looking for net profits: Aegon taps into tennis

By Ed Kemp, 02 June 09, 10:15

tennis and Turbo Tennis', which was sponsored by Betfair. Neither has yet to fully capture ...

Direct brief: Betfair to support Tradefair launch with direct drive

29 January 08, 12:00

Betfair will support the launch of Tradefair, its financial exchange and spread betting brand

Betfair set for legal action against rival Spreadfair

By by Mark Sweney, 31 March 05, 12:00

LONDON - Betfair, the online betting exchange, is considering taking legal action against rival ... Betfair is claiming that the similarity of Spreadfair's name is confusing for consumers who may ... , but is understood to be keen to drop the Cantor moniker. Betfair, which launched in 2000, has been a runaway ... in 2003. Betfair is preparing for flotation, which is expected to be later this year. It will place a ...