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Direct marketing and sales promotion leagues 2010

By Richard Abbott, 30 March 10, 12:00

include: Shop Direct, Betfair, Damart Tequila\London Founded 1992. CEO Tim Bonnet. Subsidiary Omnicom ...

Taking a punt on digital

By Chris Ellery, 09 March 10, 12:01

Albion, which works with Betfair, insists that William Hill is 'not a go-to brand for new betting ... to change. Goodman points to the 'Betfair Front Room', which uses Twitter and blog functions to help build a ...

The week in marketing

07 July 09, 12:00

& Partners broke earlier this week. TV work will follow next month. - Betfair appoints MCHI Betting exchange Betfair has hired MCHI to handle its media account following a pitch. The agency picked up ...

The week in marketing

12 May 09, 12:00

Ultimate Unleaded can take you up to 28 miles further, per tank'. - Betfair hires Synergy Betfair has ... Betfair's marketing around the 2009 Ashes cricket series between England and Australia. Betfair ...

Premiership raps Betfair

By Staff, 25 November 08, 08:25

LONDON - Betfair has been reprimanded by football's Premier League following its attempt to create ... the 'T' and 'K' of TaiKai. Betfair sent a guide to every Premier League footballer, agent and club ...

Digital & Direct brief: Telegraph Media Group signs up Betfair

16 September 08, 12:00

Telegraph Media Group has signed up Betfair as its online sports betting partner. The betting

Olympic sponsors miss online opportunities

By Ed Kemp, 14 August 08, 09:39

in the top 100. A search for 'Olympics' sees Betfair (40th) as the top ranked search result even though ...

Careers: What's it really like inside - Betfair

15 July 08, 12:00

- Betfair backs a number of sporting events. Does the team get to go to all of them? ... nicknamed Teletubby Hill, and a light and airy atrium where we have ad-hoc meetings. FACT FILE - Betfair ... Nieboer is head of marketing. - Betfair's headquarters are at Hammersmith Embankment, Winslow Road ...

Up-and-coming sports in need of a marketing makeover

By Ed Kemp, 17 June 08, 12:30

Air Race series, which is broadcast on Channel 4, Sony Ericsson's Night Tennis and Betfair's one ...

Direct: Betfair readies Euro 2008 work

10 June 08, 12:00

Betfair is rolling out a multichannel pan-European campaign to coincide with the UEFA Euro 2008 ... The 'Join the home of football betting' activity has been devised by WDMP and is being developed for nine markets across Europe, including Italy, Spain and Sweden. It is intended to position Betfair ... will be sent to known football betting customers on the Betfair database. ...