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NSPCC names Mike Parker as marketing chief
Children's charity the NSPCC has hired ex-Channel 4 sales strategist Mike Parker as interim ... Parker, who takes up his role this week, replaces Paul Amadi, who left to become director of funding at Diabetes UK. While Amadi was at the NSPCC, the charity led a series of marketing drives ... -focused campaign, encouraging people concerned about the safety or welfare of children to contact the charity ...
Sainsbury's invests £2m in start-up green energy company
to charities, or to AD to generate green energy. Justin King, Sainsbury's chief executive, said: "We ...
Ex-Camelot commercial chief lands Diamond Jubilee post
to the world at large. The activity will act as a launch pad for a new charity, the Queen Elizabeth Diamond ...
Subway's UK marketing chief on putting health and value at the heart of the brand
's charity partner, Heart Research UK. Favourite brand: Virgin Atlantic. 'It has kept the brand current ...
Diageo to fund education about alcohol and pregnancy
The "six-figure" investment by the world's biggest spirits company forms part of the Government's "responsibility deal" that encourages big business, charities and retailers to invest in public health. The training programme will be run by the National Organisation for Foetal Alcohol Syndrome (NOFAS ...
O2 hosts world's fastest digital pantomime
Created by archibald ingall stretton, each customer can create his or her own 20-second digital pantomime. Performances raise 50p for charity and O2 hopes to raise 10,000. A total of 9.7 million O2 customers will be sent texts to encourage them to click through to the site, where the four characters ...
Adland's 'most irritating' character to release charity single
better-known pseudonym to raise money for the Teenage Cancer Trust charity. Evans said: "Gio Compario ... to the charity. ...
Drinkaware asks Facebook users 'Why Let Good Times Go Bad?'
The alcohol-awareness charity has launched a "Why Let the Good Times Go Bad?" Facebook page and a "Good Times, Great Mates" application created by Enable Interactive. It forms part of a five-year 100m ad campaign created by Abbott Mead Vickers BBDO, aimed at persuading young people to drink ...
John Smith's steps up to the oche
The free app uses a "drag and flick" action on the iPhone, and is being launched to coincide with the third John Smith s People s Darts Championship. The championship allows amateur players to compete on a professional stage, be filmed by the BBC, and win money for charity at the same time. Gareth ...
Justin Bieber promotes anti-acne skincare range
with Proactiv will also raise awareness for an educational charity he supports called Pencils of Promise ...
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